IFit

IFit

Private
Logan, UtahConsumer & Commercehttps://www.ifit.com

Last Round

Private Equity

2/28/2022

Est. Valuation

$3B

Total Funding Raised

$755M

Company Overview

IFIT Health & Fitness is a health and fitness company that manufactures interactive fitness equipment and offers an integrated platform for personalized workout experiences across various fitness levels and interests.

Sector

Consumer & Commerce

Verticals

Sports & Fitness, Consumer Electronics, Subscription Commerce, Health IoT

Business Model

B2C

Customer Profile

Hardware + Subscription, Hardware Sales, Subscription SaaS

AI Layer

Application

Keywords

connected fitnessinteractive workoutsfitness hardwareat-home fitnessfitness subscriptionsmart fitness equipmentworkout streamingautomatic trainer controltrainer-led workoutshealth and fitness platformdigital fitness appcommercial fitness equipmentconnected treadmillconnected bikedirect-to-consumerDTCfitness tech

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IFit Comps

Public and private peers based on sector, stage, and business model.

CompanyStatusEst. ValuationRev Multiple
OpenAIPrivate$86.0B~40x
CoherePrivate$5.0B--
Competitor 1Public$XX.XBXXx
Competitor 2Public$XX.XBXXx

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IFit Funding Rounds

Historical fundraising activity

RoundDateAmount RaisedValuationInvestorsSources
Private Equity2/28/2022
Growth Equity10/5/2020
Private Equity12/11/2019

IFit Investors

Notable investors and investment history

InvestorRounds
Pamplona Capital ManagementGrowth Equity, Private Equity
L CattertonGrowth Equity, Private Equity

Market signals

Structured signals derived from secondary market and firmographic data.

  • Mar 16, 2026

    Launched iFIT Next to discover and mentor fitness voices.

  • Mar 12, 2026

    Debut in golf programming via exclusive partnership with Arcis Golf.

IFit Filings

SEC and related filings with document metadata.

TypedDateAmount OfferedAmount SoldFillingPagesDownload
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IFit Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about IFit's valuation, stock price, and market status.

Firmographic Details

HeadquartersLogan, Utah
Year Founded1977
Last Funding2/28/2022

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