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Act-On Software

Act-On Software

Private
Portland, OregonEnterprise Softwarehttps://act-on.com/

Last Round

Growth Equity

Mar 18, 2021

Total Funding Raised

$94M

Company Overview

Act-On Software is a marketing technology company that offers a cloud-based marketing automation platform aimed at enhancing product engagement strategies and facilitating cross-channel customer interactions.

Sector

Enterprise Software

Verticals

Marketing, CRM, Sales Enablement, Workflow Automation

Business Model

B2B

Customer Profile

Subscription SaaS, Usage-Based SaaS

AI Layer

Application

Keywords

marketing automationmartechlead managementemail marketingCRM integrationcustomer journey orchestrationlead scoringB2B marketingmarketing analyticspredictive lead scoringmarketing stackSaaS platformAI marketingmarketing operationsusage-based billing

Historical Pricing

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Caplight Momentum Score

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Act-On Software Comparables

Compare Act-On Software with similar companies based on industry and business-model similarity.

Act-On Software comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
SugarCRM
79%
HubSpot
78%
Adobe Inc.
78%

Act-On Software Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Growth EquityMar 18, 2021
Series EApr 15, 2014
Series DSep 6, 2012
Series CJun 1, 2011
Series BNov 17, 2010

Key People

Founding team and executive leadership

Roger Rowe

Chief Financial Officer

Executive Team

Act-On Software Investors

Notable investors and investment history

Act-On Software investors
InvestorRounds
Beedie CapitalGrowth Equity
U.S. Venture PartnersSeries E, Series C, Series D, Growth Equity, Series B
Northcap PartnersSeries E
TCVGrowth Equity, Series E
Norwest Venture PartnersSeries E, Growth Equity, Series D
Trinity VenturesSeries E, Series D, Series C
Voyager CapitalSeries E, Series C, Series D, Growth Equity, Series B

Recent news

Latest coverage and updates

  • launchesOct 28, 2026

    Act-On launches a suite of prebuilt marketing automation solutions for credit unions and regional banks, with ready-made workflows, sector-specific terminology, adaptable data models and content to support lifecycle marketing initiatives, on Oct 28th '26.

Act-On Software Filings

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Act-On Software filings preview — column headings only; records require access
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Frequently Asked Questions

Common questions about Act-On Software's valuation, stock price, and market status.

Is Act-On Software a public or private company?

Act-On Software is a private company.

What is the current stock price of Act-On Software?

Act-On Software is a private company, so its shares have no public market price. Caplight tracks Act-On Software's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is Act-On Software worth (valuation)?

Valuation information for Act-On Software is not publicly available.

Can I buy Act-On Software stock?

Act-On Software shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was Act-On Software's last funding round?

Act-On Software's most recent funding round was Growth Equity on March 18, 2021.

Who are the main investors in Act-On Software?

Key investors in Act-On Software include U.S. Venture Partners, TCV, Norwest Venture Partners, Trinity Ventures, Voyager Capital.

Will Act-On Software IPO soon?

No public IPO plans have been announced for Act-On Software.

How can I track Act-On Software secondary market activity?

Caplight tracks bids, offers, and trades in Act-On Software's shares on secondary markets.

Firmographic Details

HeadquartersPortland, Oregon
Employee Range196
Year Founded2008
Last FundingMar 18, 2021

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