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Adelaide

Adelaide

Private
New York City, New YorkEnterprise Softwarehttps://www.adelaidemetrics.com/

Last Round

Seed

Aug 19, 2024

Est. Valuation

$60M

Total Funding Raised

$10.9M

Momentum

Top 5%

of companies Caplight tracks

Company Overview

Adelaide is a media analytics company that provides a platform for measuring media quality and optimizing digital ad buying through machine learning and attention metrics.

Sector

Enterprise Software

Verticals

Digital Advertising, Marketing, Business Intelligence

Business Model

B2B

Customer Profile

Subscription SaaS, Usage-Based SaaS

AI Layer

Application

Keywords

attention metricsattention unitAUmedia quality measurementattention economydigital advertisingprogrammatic optimizationad effectivenesspre-bid targetingmedia planningad techmedia quality scoringcustom biddingviewabilitymarketing analytics

Historical Pricing

Historical view of private secondary pricing and transaction trends.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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Adelaide Comparables

Compare Adelaide with similar companies based on industry and business-model similarity.

Adelaide comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Lumen Research
85%
Amplified
83%
GumGum
79%

Adelaide Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
SeedAug 19, 2024
SeedJun 7, 2022
AngelJul 16, 2021

Key People

Founding team and executive leadership

Marc Guldimann

Founder & CEO

Founding Team

Adelaide Investors

Notable investors and investment history

Market signals

Structured signals derived from secondary market and firmographic data.

  • Apr 25, 2026

    40% of Fortune 50 brands use its media quality measurement services.

  • Apr 25, 2026

    Added Dell, Diageo, and Jaguar Land Rover as customers.

Adelaide Filings

SEC and related filings with document metadata.

Data table
TypedDateAmount OfferedAmount SoldFillingPagesDownload
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Adelaide Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Adelaide's valuation, stock price, and market status.

Firmographic Details

HeadquartersNew York City, New York
Employee Range196
Year Founded2019
Last FundingAug 19, 2024

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