Adform
PrivateLast Round
Growth Equity
Apr 8, 2019
Total Funding Raised
$60.63M
Momentum
Top 50%
of companies Caplight tracks
Company Overview
Adform is a digital media advertising technology company that provides an integrated software platform for buying, managing, and serving digital advertising.
Sector
Enterprise Software
Verticals
Digital Advertising, Marketing, Digital Publishing
Business Model
B2B
Customer Profile
Usage-Based SaaS, Revenue Share, Subscription SaaS
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Adform Comparables
Compare Adform with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Equativ | 84% | |
| Nexxen | 81% | |
| Quantcast | 79% |
Adform Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Growth Equity | Apr 8, 2019 | ||||
| Debt | Dec 7, 2015 | ||||
| Series B | May 14, 2014 |
Key People
Founding team and executive leadership
Adform Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| GRO Capital | Growth Equity |
| VIA equity | Growth Equity, Series B |
| Danica Pension | Debt |
Market signals
Structured signals derived from secondary market and firmographic data.
- Mar 3, 2026
Dovilė Buinickaitė promoted to Senior Vice President, People & Culture.
- Jan 1, 2026
Recognized by Red Dot and iF Design for UX.
Recent news
Latest coverage and updates
- hiresNov 3, 2026
Adform hires Tom to lead its global Publisher business, with a focus on strengthening publisher partnerships and accelerating its sell-side offering.
- hiresNov 3, 2026
Adform announces Tom Peruzzi's appointment as senior vice president, Publishers, on Nov 3 '26, effective Nov 2 '26, to lead its global Publisher business.
- attends_eventSep 22, 2026
At DMEXCO, Adform showcases agentic advertising through a dedicated demo station where visitors interact with Adform FLOW using AI tools.
- attends_eventSep 21, 2026
Adform takes agentic advertising live on stage at Cannes Lions alongside Dell Technologies and Publicis Groupe.
- has_revenueSep 2, 2026
Adform reports $79M in revenue in 2024.
Adform Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
Filing documents are not displayed on this public page. Request access to learn about available coverage.
Request accessFrequently Asked Questions
Common questions about Adform's valuation, stock price, and market status.
Is Adform a public or private company?
Adform is a private company.
What is the current stock price of Adform?
Adform is a private company, so its shares have no public market price. Caplight tracks Adform's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.
How much is Adform worth (valuation)?
Valuation information for Adform is not publicly available.
Can I buy Adform stock?
Adform shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.
When was Adform's last funding round?
Adform's most recent funding round was Growth Equity on April 8, 2019.
Who are the main investors in Adform?
Key investors in Adform include GRO Capital, VIA equity, Danica Pension.
Will Adform IPO soon?
No public IPO plans have been announced for Adform.
How can I track Adform secondary market activity?
Caplight tracks bids, offers, and trades in Adform's shares on secondary markets.