Appcues
PrivateLast Round
Series B
Jan 18, 2022
Total Funding Raised
$43.3M
Momentum
Top 25%
of companies Caplight tracks
Company Overview
Appcues is a software company that provides a no-code product experience platform designed to help teams improve user onboarding, feature adoption, and retention through personalized in-app experiences.
Sector
Enterprise Software
Verticals
Customer Experience, Low-Code/No-Code, Marketing
Business Model
B2B
Customer Profile
Subscription SaaS
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Appcues Comparables
Compare Appcues with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Chameleon | 93% | |
| Userpilot | 91% | |
| Beamer | 86% | |
Appcues Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series B | Jan 18, 2022 | ||||
| Series A | Aug 10, 2018 | ||||
| Seed | Dec 23, 2014 |
Key People
Founding team and executive leadership
Appcues Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Columbia Partners Private Capital | Series B |
| Sierra Ventures | Series B, Series A |
| Columbia Partners Private Capital | Series B |
| NewSpring Capital | Series B |
| Accomplice | Series A, Series B |
| Atlas Venture | Seed |
| Bridge Bank | Series B |
Market signals
Structured signals derived from secondary market and firmographic data.
- Mar 8, 2026
Added Adobe as a customer.
- Dec 22, 2025
Crossbeam, Equifax, Redfin, and US Foods are listed as customers.
Appcues Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Appcues's valuation, stock price, and market status.