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Badge

Badge

Private
San Francisco, CaliforniaEnterprise Softwarehttps://www.trybadge.com/

Last Round

Series A

Feb 19, 2026

Total Funding Raised

$17.1M

Momentum

Top 25%

of companies Caplight tracks

Company Overview

Badge is a software company that provides an operating platform for businesses to build, operate, and measure customer experiences across Apple and Google Wallets.

Sector

Enterprise Software

Verticals

Digital Wallets, Customer Experience, Marketing, API Management, Low-Code/No-Code

Business Model

B2B

Customer Profile

Usage-Based SaaS, Subscription SaaS

AI Layer

Application

Keywords

digital walletmobile wallet passeswallet marketingcustomer engagement platformAPIno-code toolsloyalty program softwarepush notificationsSDKwallet-as-a-serviceusage-based billingCRM integrationmodel context protocolMCPAI agent tools

Historical Pricing

Historical view of private secondary pricing and transaction trends.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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Track how buyer interest and sentiment changes over time.

Badge Comparables

Compare Badge with similar companies based on industry and business-model similarity.

Badge comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
AddToWallet
84%
PassEntry
82%
PassKit Inc.
78%

Badge Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series AFeb 19, 2026

Key People

Founding team and executive leadership

Jason Senn

Co-Founder Chief Commercial Officer

Founding Team

Eric Senn

Co-founder & CEO

Founding Team

Badge Investors

Notable investors and investment history

Badge investors
InvestorRounds
Infinity VenturesSeries A
Synchrony VenturesSeries A
QED InvestorsSeries A, Seed
TTV CapitalSeries A
Infinity VenturesSeries A, Seed

Market signals

Structured signals derived from secondary market and firmographic data.

  • Jul 13, 2026

    Added 15 new roles, representing 41% of current headcount.

  • Feb 19, 2026

    $14M round led by QED Investors and TTV Capital.

Badge Filings

SEC and related filings with document metadata.

Data table
TypedDateAmount OfferedAmount SoldFillingPagesDownload
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Badge Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Badge's valuation, stock price, and market status.

Firmographic Details

HeadquartersSan Francisco, California
Employee Range37
Year Founded2023
Last FundingFeb 19, 2026

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