Bezel
PrivateLast Round
Seed
Jan 10, 2023
Total Funding Raised
$8M
Company Overview
Bezel is an online marketplace for buying and selling authenticated pre-owned luxury watches. The company's key value proposition is its in-house authentication process; every watch sold on the platform is first shipped to Bezel's headquarters, where experts verify its authenticity and condition before it is sent to the buyer. This service is intended to build trust and provide peace of mind for collectors and first-time buyers in the secondary watch market. Founded in 2021 by Quaid Walker, Chase Pion, and Darryl Johnson, the company operates a mobile app and website. In January 2023, Bezel announced it had raised $8 million in a seed funding round from investors including BoxGroup and Courtside Ventures. The platform offers watches from top luxury brands like Rolex, Patek Philippe, and Audemars Piguet.
Sector
Consumer & Commerce
Verticals
E-commerce, Circular Economy, Mobile Commerce
Business Model
B2C
Customer Profile
Marketplace Commission, Payment Processing Fee, Services & Consulting
AI Layer
Non-AI
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Bezel Comps
Public and private peers based on sector, stage, and business model.
Bezel Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Seed | Jan 10, 2023 |
Key People
Founding team and executive leadership
Bezel Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Litquidity Ventures | Seed |
| Impatient Ventures | Seed |
| Electric Ant | Seed |
| BoxGroup | Seed |
| Abstract Ventures | Seed |
| Hartbeat Ventures | Seed |
| Shrug Capital | Seed |
Market signals
Structured signals derived from secondary market and firmographic data.
- Apr 25, 2026
Added Alphabet Inc. as a customer.
- Apr 25, 2026
Added The Robb Report as a customer.
Bezel Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Bezel's valuation, stock price, and market status.
