Cartona

Cartona

Private
CairoConsumer & Commercehttps://cartona.com/

Last Round

Debt

Jul 30, 2024

Total Funding Raised

$24.6M

Company Overview

Cartona is a business/productivity software company that operates a B2B e-commerce marketplace connecting retailers with wholesalers and manufacturers in the FMCG sector.

Sector

Consumer & Commerce

Verticals

E-commerce, BNPL, Supply Chain, Retail Technology, Digital Advertising

Business Model

B2B

Customer Profile

Marketplace Commission, Payment Processing Fee, Data as a Service

AI Layer

Application

Keywords

B2B marketplaceretail digitizationembedded financeFMCG e-commerceBuy Now, Pay LaterBNPLinventory financingsupply chain solutionstraditional tradeasset-light modelmom-and-pop retailB2B paymentssupplier analyticsHORECA supply

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Cartona Comps

Public and private peers based on sector, stage, and business model.

CompanyStatusEst. ValuationRev Multiple
OpenAIPrivate$86.0B~40x
CoherePrivate$5.0B--
Competitor 1Public$XX.XBXXx
Competitor 2Public$XX.XBXXx

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Cartona Funding Rounds

Historical fundraising activity

RoundDateAmount RaisedValuationInvestorsSources
DebtJul 30, 2024
Series A ExtensionJul 30, 2024
Series AJul 25, 2022
Pre SeedSep 21, 2021

Key People

Founding team and executive leadership

Mahmoud Talaat

Chief Executive Officer

Executive Team

Rami Essam

Chief Operating Officer

Executive Team

Cartona Investors

Notable investors and investment history

InvestorRounds
Camel VenturesDebt
SANAD Fund for MSMEsSeries A, Series A Extension
Kepple Africa VenturesPre Seed, Series A
Global VenturesSeries A, Pre Seed
T5 CapitalPre Seed
Accelerator Technology HoldingsSeries A
AB XelerateSeries A

Market signals

Structured signals derived from secondary market and firmographic data.

  • Oct 30, 2024

    Monthly visitors increased 253% MoM to 168K.

  • Jul 30, 2024

    $6M round led by Algebra Ventures.

Cartona Filings

SEC and related filings with document metadata.

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Cartona Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Cartona's valuation, stock price, and market status.

Firmographic Details

HeadquartersCairo
Employee Range336
Year Founded2019
Last FundingJul 30, 2024

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