Chari
PrivateLast Round
Series A
Nov 19, 2023
Est. Valuation
$100M
Total Funding Raised
$8.5M
Company Overview
Chari is a Morocco-based B2B e-commerce and fintech platform founded in 2020 by Ismael Belkhayat and Sophia Alj. The company operates a mobile application that allows traditional and proximity retailers in French-speaking Africa to order fast-moving consumer goods (FMCG) for their stores and receive free delivery within 24 hours. In addition to its e-commerce marketplace, Chari provides embedded financial services, such as micro-credit and payments, to its retail customers. The company has received a payment institution license from the Central Bank of Morocco. Chari is backed by several venture capital firms, including Y Combinator, Orange Ventures, and Endeavor Catalyst, and aims to digitize the informal retail sector across Africa.
Sector
Consumer & Commerce
Verticals
E-commerce, Retail Technology, Last-Mile Delivery, Lending & Credit, Digital Payments
Business Model
B2B
Customer Profile
Marketplace Commission, Payment Processing Fee, Data as a Service, Freemium
AI Layer
Non-AI
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Chari Comps
Public and private peers based on sector, stage, and business model.
Chari Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series A | Nov 19, 2023 | ||||
| VC Round | Jan 20, 2022 | ||||
| Seed | Oct 6, 2021 |
Chari Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| AirAngels | Seed, VC Round |
| Endeavor Catalyst | Series A |
| Global Founders Capital | VC Round, Seed |
| Plug & Play Ventures | VC Round, Seed, Series A |
| Orange Ventures | VC Round, Seed, Series A |
| Afrimobility | VC Round |
| Khwarizmi Ventures | VC Round |
Market signals
Structured signals derived from secondary market and firmographic data.
- Oct 16, 2025
Obtained a fintech license in Morocco for its super app.
Chari Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Chari's valuation, stock price, and market status.
