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Insticator

Insticator

Private
New York City, New YorkMedia, Entertainment & Gaminghttps://cool.co/publisher-experiences/

Last Round

Early Funding

Dec 27, 2019

Total Funding Raised

$9.08M

Company Overview

Insticator is an ad-tech company that provides a suite of engagement and monetization tools for online publishers.

Sector

Media, Entertainment & Gaming

Verticals

Digital Advertising, Digital Publishing, User-Generated Content

Business Model

B2B

Customer Profile

Revenue Share, Freemium, Services & Consulting, Subscription SaaS

AI Layer

Application

Keywords

publisher monetizationaudience engagementfirst-party datacommenting platforminteractive contentad optimizationSupply-Side PlatformSSPyield optimizationpub techpost-cookie monetizationrevenue share modelAI moderationCTV advertisingfranchise marketing

Historical Pricing

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Insticator Comparables

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Insticator Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Early FundingDec 27, 2019
Series AJul 14, 2017

Key People

Founding team and executive leadership

Tianyi Cong

Chief Technology Officer, Chief Technology Officer

Executive Team

Jason Friske

Fractional CFO

Executive Team

Valentin Berthelot

Chief Operating Officer

Executive Team

Market signals

Structured signals derived from secondary market and firmographic data.

  • Jan 21, 2026

    Grew 25% QoQ, from 61 to 76 employees.

  • Jun 7, 2025

    Grew 27% QoQ from 52 to 66 employees.

Insticator Filings

SEC and related filings with document metadata.

Data table
TypedDateAmount OfferedAmount SoldFillingPagesDownload
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Insticator Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Insticator's valuation, stock price, and market status.

Firmographic Details

HeadquartersNew York City, New York
Employee Range77
Year Founded2012
Last FundingDec 27, 2019

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