NEWCaplight raises a $16M Series A, led by BlackRock and Fin Capital →
Skip to main content
Caplight Logo









Be Well Nutrition, Inc.

Be Well Nutrition, Inc.

Private
New Orleans, LouisianaConsumer & Commercehttps://www.drinkiconic.com/

Last Round

Debt

Mar 4, 2020

Total Funding Raised

$9.5M

Company Overview

Be Well Nutrition, Inc. is a consumer packaged goods company that develops and markets functional, grass-fed protein beverages under the ICONIC brand.

Sector

Consumer & Commerce

Verticals

D2C Brands, Sports & Fitness, E-commerce, Subscription Commerce

Business Model

B2C

Customer Profile

Hardware Sales, Subscription SaaS

AI Layer

Non-AI

Keywords

protein shakenutritional supplementprotein powderready-to-drinkCPGDTCdirect-to-consumerlow-sugarlactose-freegrass-fed proteinsubscription boxhealthy snacksfitness foodclean label

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Unlock Pricing Charts

Sign up to view complete historical pricing and secondary transactions.

Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

View Momentum History

Track how buyer interest and sentiment changes over time.

Be Well Nutrition, Inc. Comps

Public and private peers based on sector, stage, and business model.

Be Well Nutrition, Inc. comps — public and private peers by sector, stage, and business model
CompanyStatusEst. ValuationRev Multiple
OpenAIPrivate$86.0B~40x
CoherePrivate$5.0B--
Competitor 1Public$XX.XBXXx
Competitor 2Public$XX.XBXXx

View Full Comps Set

Access detailed peer comparisons, multiples, and valuation benchmarks.

Be Well Nutrition, Inc. Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
DebtMar 4, 2020
Series ASep 13, 2017
SeedJun 22, 2016
DebtDec 13, 2012

Be Well Nutrition, Inc. Investors

Notable investors and investment history

Be Well Nutrition, Inc. investors
InvestorRounds
KarpReillySeries A
New Orleans Startup FundDebt, Seed

Market signals

Structured signals derived from secondary market and firmographic data.

  • Nov 25, 2024

    Monthly visitors grew 121% MoM, reaching 29.6K.

Be Well Nutrition, Inc. Filings

SEC and related filings with document metadata.

Data table
TypedDateAmount OfferedAmount SoldFillingPagesDownload
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation

Be Well Nutrition, Inc. Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Be Well Nutrition, Inc.'s valuation, stock price, and market status.

Firmographic Details

HeadquartersNew Orleans, Louisiana
Employee Range5
Year Founded2015
Last FundingMar 4, 2020

Institutional Data Access

Join leading institutional investors using Caplight to access private market data, discover pricing, and execute secondary block trades.

Requires verified institutional or accredited status.