Estrid
PrivateLast Round
VC Round
Dec 6, 2023
Est. Valuation
$192M
Total Funding Raised
$26.93M
Momentum
Top 10%
of companies Caplight tracks
Company Overview
Estrid is a personal products company that provides a subscription-based service for vegan razors and body care products.
Sector
Consumer & Commerce
Verticals
D2C Brands, Fashion & Beauty, Subscription Commerce
Business Model
B2C
Customer Profile
Subscription SaaS, Hardware Sales
AI Layer
Non-AI
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Estrid Comparables
Compare Estrid with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| FFS Beauty | 87% | |
| Edgewell Personal Care | 81% | |
| Mammoth Brands | 79% | |
Estrid Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| VC Round | Dec 6, 2023 | ||||
| VC Round | Oct 21, 2022 | ||||
| Debt | Oct 21, 2022 | ||||
| Series B | Dec 2, 2020 |
Key People
Founding team and executive leadership
Estrid Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Nordic Capital | VC Round |
| Alster Ventures | Series B |
| Kichi Invest | Series B |
| Gilion | Debt |
| Altor Equity Partners | VC Round |
Market signals
Structured signals derived from secondary market and firmographic data.
- Mar 27, 2026
Added Akaalnaturaltherapy, a wellness startup, as a customer.
- Mar 27, 2026
Added Grafikdesign Schatz, a design/creative services startup.
Estrid Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Estrid's valuation, stock price, and market status.