FireFly Automatix, Inc.

FireFly Automatix, Inc.

Private
Salt Lake City, UtahFrontier & Industrial Techhttps://fireflyautomatix.com/

Last Round

IPO Announced

Mar 13, 2026

Total Funding Raised

$3.1M

Company Overview

FireFly Automatix, Inc. is an industrial machinery company that designs and manufactures automated and autonomous equipment, including turf harvesters and mowers, for the turfgrass and golf course maintenance industries.

Sector

Frontier & Industrial Tech

Verticals

Industrial Robotics, Autonomous Vehicles, Vertical SaaS

Business Model

B2B

Customer Profile

Hardware Sales, Hardware + Subscription, Services & Consulting

AI Layer

Application

Keywords

autonomous mowersautomated turf harvestingagricultural roboticsag roboticsrobotic mowersturf managementagtechgolf course maintenanceindustrial roboticssports turf managementelectric vehiclestelematics platformequipment leasingLiDAR

Historical Pricing

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FireFly Automatix, Inc. Comps

Public and private peers based on sector, stage, and business model.

CompanyStatusEst. ValuationRev Multiple
OpenAIPrivate$86.0B~40x
CoherePrivate$5.0B--
Competitor 1Public$XX.XBXXx
Competitor 2Public$XX.XBXXx

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FireFly Automatix, Inc. Funding Rounds

Historical fundraising activity

RoundDateAmount RaisedValuationInvestorsSources
IPO AnnouncedMar 13, 2026
Convertible DebtJul 1, 2025
Convertible DebtJul 25, 2024
Convertible DebtJan 19, 2023
VC RoundJul 17, 2019

Key People

Founding team and executive leadership

Andrew Limpert

CEO Director

Executive Team

Matt Aposhian

President & COO

Executive Team

Steven Aposhian

Chief Technology Officer

Executive Team

FireFly Automatix, Inc. Investors

Notable investors and investment history

InvestorRounds
ROTH Capital PartnersIPO
ATW PartnersConvertible Debt, VC Round
ChardanIPO
Lake Street Capital MarketsIPO

Market signals

Structured signals derived from secondary market and firmographic data.

  • Mar 13, 2026

    $25M raised with ROTH Capital Partners and Lake Street Capital Markets leading.

  • Nov 8, 2025

    Monthly visitors increased 76% MoM, reaching 12.9K.

FireFly Automatix, Inc. Filings

SEC and related filings with document metadata.

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FireFly Automatix, Inc. Filings

SEC and related filings with document metadata.

Frequently Asked Questions

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Firmographic Details

HeadquartersSalt Lake City, Utah
Employee Range106
Year Founded2010
Last FundingMar 13, 2026

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