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ForMotiv

ForMotiv

Private
Philadelphia, PennsylvaniaEnterprise Softwarehttps://formotiv.com/

Last Round

Seed

Jan 30, 2023

Total Funding Raised

$11.65M

Company Overview

ForMotiv is a software-as-a-service company that provides a predictive behavioral analytics platform designed for insurance carriers to predict fraud, assess risk, and optimize user intent.

Sector

Enterprise Software

Verticals

InsurTech, Compliance & Risk, Customer Experience, Digital Identity

Business Model

B2B

Customer Profile

Subscription SaaS, Usage-Based SaaS

AI Layer

Application

Keywords

behavioral intelligencefraud detectionbehavioral biometricsdigital experience analyticsrisk assessmentconversion optimizationinsurtechbot detectiondigital applicationapplication abandonmentfintechuser intentdigital identityfriction detectionsaas platform

Historical Pricing

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Caplight Momentum Score

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ForMotiv Comparables

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ForMotiv comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Pinpoint Predictive
78%
ThreatMark
78%
RELX
73%

ForMotiv Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
SeedJan 30, 2023
SeedDec 20, 2022
SeedSep 28, 2021
SeedJan 7, 2021
SeedJul 16, 2018

Key People

Founding team and executive leadership

Mike Mayock

Co-Founder Chief Customer Officer

Founding Team

Bill Conners

CEO

Executive Team

Bill Hazard

Chief Technology Officer

Executive Team

John Loftus

COO, Member, Board Of Advisors

Executive Team

ForMotiv Investors

Notable investors and investment history

ForMotiv investors
InvestorRounds
Plug and Play Tech CenterSeed
Dreamit VenturesSeed
Vestigo VenturesSeed

Market signals

Structured signals derived from secondary market and firmographic data.

  • Sep 28, 2021

    $6M round led by Vestigo Ventures.

  • Jan 7, 2021

    $1M round led by Dreamit Ventures.

ForMotiv Filings

SEC and related filings with document metadata.

Data table
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ForMotiv Filings

SEC and related filings with document metadata.

Frequently Asked Questions

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Firmographic Details

HeadquartersPhiladelphia, Pennsylvania
Employee Range39
Year Founded2018
Last FundingJan 30, 2023

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