Fortis

Fortis

Private
Novi, MichiganFinTechhttps://www.fortispay.com

Last Round

Private Equity

Mar 11, 2025

Est. Valuation

$850M

Company Overview

Fortis is a payment technology company that provides embedded payment solutions for software providers, marketplaces, and businesses. Founded in 2010 as FortisPay, the company rebranded in 2021 to emphasize its focus on integrating payment processing seamlessly into software platforms. Its proprietary platform enables businesses to manage payments, offering features like point-of-sale systems, online account monitoring, and business financing. Fortis has grown through numerous strategic acquisitions and is backed by private equity firms, including Lovell Minnick Partners. The company is headquartered in Novi, Michigan, and serves a diverse client base across various industries.

Sector

FinTech

Verticals

Digital Payments, Vertical SaaS, Workflow Automation, Enterprise Resource Planning, Point-of-Sale

Business Model

B2B2C

Customer Profile

Payment Processing Fee, Subscription SaaS, Services & Consulting, Hardware + Subscription

AI Layer

Non-AI

Keywords

embedded paymentspayment processingpayment APIintegrated paymentspayment facilitatorPayFacISV payment solutionsERP payment integrationpayments PaaSB2B paymentsrecurring billingACH processingAR automationpoint of sale systemspayment gatewayrevenue sharing

Historical Pricing

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Fortis Comps

Public and private peers based on sector, stage, and business model.

CompanyStatusEst. ValuationRev Multiple
OpenAIPrivate$86.0B~40x
CoherePrivate$5.0B--
Competitor 1Public$XX.XBXXx
Competitor 2Public$XX.XBXXx

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Fortis Funding Rounds

Historical fundraising activity

RoundDateAmount RaisedValuationInvestorsSources
Private EquityMar 11, 2025
Growth EquityDec 17, 2019

Key People

Founding team and executive leadership

Samir Pimputkar

Co-Founder Executive Vice President Business Development, Chief Operating Officer

Founding Team

Greg Cohen

Chief Executive Officer

Executive Team

Jimmy Nafso

Co-Founder, President COO At FortisPay, Co-Founder And Chief Executive Officer

Founding Team

Fortis Investors

Notable investors and investment history

InvestorRounds
Audax Private EquityPrivate Equity
Lovell Minnick PartnersPrivate Equity, Growth Equity

Market signals

Structured signals derived from secondary market and firmographic data.

  • Mar 3, 2026

    Job posting suggests support for Ingenico hardware.

  • Dec 17, 2025

    Added Palomarr, an Aerospace & Defense startup, as a customer.

Fortis Filings

SEC and related filings with document metadata.

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Fortis Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Fortis's valuation, stock price, and market status.

Firmographic Details

HeadquartersNovi, Michigan
Employee Range655
Year Founded2010
Last FundingMar 11, 2025

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