FullStory
PrivateLast Round
Series D
Extension
Aug 9, 2022
Est. Valuation
$1.8B
Total Funding Raised
$195.5M
Momentum
Top 50%
of companies Caplight tracks
Company Overview
FullStory is a business/productivity software company that provides a web and mobile analytics platform designed to offer customer and digital experience analytical data.
Sector
Enterprise Software
Verticals
Customer Experience, Business Intelligence, Data Visualization, Marketing
Business Model
B2B
Customer Profile
Usage-Based SaaS, Subscription SaaS, Freemium, Services & Consulting
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
FullStory Comparables
Compare FullStory with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Quantum Metric | 89% | |
| Contentsquare | 87% | |
| IronPort Systems | 83% |
FullStory Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series D Extension | Aug 9, 2022 | ||||
| Series D | Aug 4, 2021 | ||||
| Series C Extension | May 27, 2020 | ||||
| Series C | Apr 24, 2019 | ||||
| Series B | May 19, 2017 | ||||
Series A | Jun 2, 2015 |
Key People
Founding team and executive leadership
FullStory Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| GV | Series D, Series C, Series A, Series B, Seed |
| TechOperators | Series B |
| Permira | Series D, Series D Extension |
| Salesforce Ventures | Series D, Series B, Series C |
| Stripes | Series D, Series C |
| Glynn Capital | Series D |
| Dell Technologies Capital | Series D, Series C |
Market signals
Structured signals derived from secondary market and firmographic data.
- May 4, 2026
Job posting indicates the company's platform is the data and analytics engine for thousands of businesses.
- Mar 23, 2026
StoryAI Premium offers new AI-powered capabilities like Opportunities and Ask StoryAI.
FullStory Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
Filing documents are not displayed on this public page. Request access to learn about available coverage.
Request accessFrequently Asked Questions
Common questions about FullStory's valuation, stock price, and market status.
Is FullStory a public or private company?
FullStory is a private company.
What is the current stock price of FullStory?
FullStory is a private company with no public stock price. No recent secondary market data is available.
How much is FullStory worth (valuation)?
FullStory's valuation is estimated at $1.8B based on funding round data.
Can I buy FullStory stock?
FullStory shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors. Visit https://www.caplight.com to learn more.
When was FullStory's last funding round?
FullStory's most recent funding round was Series D on August 4, 2021.
Who are the main investors in FullStory?
Key investors in FullStory include GV, Permira, Salesforce Ventures, Stripes, Kleiner Perkins.
Will FullStory IPO soon?
No public IPO plans have been announced for FullStory.
How can I track FullStory secondary market activity?
Caplight tracks bids, offers, and trades for private companies. Visit https://www.caplight.com to monitor FullStory's secondary market activity and sign up for updates.