GlassesUSA.com

GlassesUSA.com

Private
New York City, New YorkConsumer & Commercehttps://www.glassesusa.com

Last Round

Growth Equity

Jan 21, 2021

Total Funding Raised

$57.5M

Company Overview

GlassesUSA.com is a leading online retailer of eyewear, offering a wide selection of prescription glasses, sunglasses, and contact lenses. Founded in 2008, the company aims to disrupt the traditional eyewear industry by providing high-quality, affordable products directly to consumers. It offers frames from well-known designer brands as well as its own private label collections. The company utilizes technology to enhance the customer experience, including a virtual try-on tool and a prescription scanner app. GlassesUSA.com is a subsidiary of Optimax Investments and has received funding from investors including Tene Investment Fund and Viola Growth. The company operates primarily online but has also begun opening physical retail locations.

Sector

Consumer & Commerce

Verticals

E-commerce, D2C Brands, Fashion & Beauty, Medical Devices, AR/VR Experiences

Business Model

B2C

Customer Profile

Hardware Sales, Hardware + Subscription

AI Layer

Application

Keywords

prescription glassesonline eyewearDTC eyewearcontact lensesonline glassesprescription sunglassesdesigner framesvirtual try-onprivate label eyewearblue light glassesonline opticalprescription scannerAR try-oncontact lens subscriptionkids' glassessports eyewearB2B vision plans

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GlassesUSA.com Comps

Public and private peers based on sector, stage, and business model.

CompanyStatusEst. ValuationRev Multiple
OpenAIPrivate$86.0B~40x
CoherePrivate$5.0B--
Competitor 1Public$XX.XBXXx
Competitor 2Public$XX.XBXXx

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GlassesUSA.com Funding Rounds

Historical fundraising activity

RoundDateAmount RaisedValuationInvestorsSources
Growth EquityJan 21, 2021
Growth EquityMar 30, 2015

Key People

Founding team and executive leadership

Eldad Rothman

Co Founder, COO CFO

Founding Team

Daniel Rothman

CEO

Executive Team

EREZ ROZENBERG

Chief Financial Officer

Executive Team

Guy Haimovitch

Chief Product Officer

Executive Team

GlassesUSA.com Investors

Notable investors and investment history

InvestorRounds
Tene Investment FundsGrowth Equity
Viola GrowthGrowth Equity

Market signals

Structured signals derived from secondary market and firmographic data.

  • Mar 30, 2026

    Launched The Muse x Transitions GEN S collection with Transitions.

  • Mar 30, 2026

    Unveiled The Muse x Transitions GEN S collection with dynamic lens technology.

GlassesUSA.com Filings

SEC and related filings with document metadata.

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GlassesUSA.com Filings

SEC and related filings with document metadata.

Frequently Asked Questions

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Firmographic Details

HeadquartersNew York City, New York
Employee Range189
Year Founded2008
Last FundingJan 21, 2021

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