GOAT Brand Labs
PrivateLast Round
VC Round
Jul 8, 2024
Total Funding Raised
$86M
Company Overview
GOAT Brand Labs is an e-commerce roll-up company founded in 2021 by Rishi Vasudev and Rameswar Misra. The company operates as a direct-to-consumer (D2C) brand aggregator, acquiring and scaling digitally native lifestyle brands. It focuses on categories such as fashion, beauty, personal care, and home goods. GOAT Brand Labs provides acquired brands with capital, data-driven insights, operational support, and expertise in brand building and digital marketing to accelerate their growth. The company's portfolio includes notable brands like Chumbak, The Label Life, and trueBrowns. It is venture-backed by investors including Tiger Global, Mayfield, and BlackRock.
Sector
Consumer & Commerce
Verticals
Fashion & Beauty, Home & Lifestyle, E-commerce, D2C Brands
Business Model
B2C
Customer Profile
Hardware Sales
AI Layer
Non-AI
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
GOAT Brand Labs Comps
Public and private peers based on sector, stage, and business model.
GOAT Brand Labs Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| VC Round | Jul 8, 2024 | ||||
| Series A Extension | Jun 16, 2022 | ||||
| Series A | Jul 26, 2021 |
GOAT Brand Labs Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Vivriti Capital | Series A Extension |
| Better Capital | Series A Extension, Series A |
| Nordstar | Series A Extension, Series A |
| NB Ventures | VC Round |
| Trifecta Capital | Series A Extension |
| Venture Catalysts | Series A Extension |
| Rockstone Ventures | Series A Extension |
GOAT Brand Labs Filings
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| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
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