Ideally

Ideally

Private
AucklandEnterprise Softwarehttps://www.goideally.com/

Last Round

Series A

Apr 21, 2026

Est. Valuation

$59M

Total Funding Raised

$5.05M

Momentum Score

50 /100

Company Overview

Ideally is a consumer insights company that provides a research platform for businesses to inform and develop ideas, concepts, and products.

Sector

Enterprise Software

Verticals

Business Intelligence, Marketing, Customer Experience, Vertical SaaS

Business Model

B2B

Customer Profile

Subscription SaaS, Usage-Based SaaS, Services & Consulting

AI Layer

Application

Keywords

AI market researchmarket research platformconsumer insightsconcept testingagile market researchconsumer intelligenceovernight testingcreative testingAI focus groupqual/quant researchself-service platformcategory intelligenceCPG research

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Unlock Pricing Charts

Sign up to view complete historical pricing and secondary transactions.

Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

View Momentum History

Track how buyer interest and sentiment changes over time.

Ideally Comps

Public and private peers based on sector, stage, and business model.

CompanyStatusEst. ValuationRev Multiple
OpenAIPrivate$86.0B~40x
CoherePrivate$5.0B--
Competitor 1Public$XX.XBXXx
Competitor 2Public$XX.XBXXx

View Full Comps Set

Access detailed peer comparisons, multiples, and valuation benchmarks.

Ideally Funding Rounds

Historical fundraising activity

RoundDateAmount RaisedValuationInvestorsSources
Series AApr 21, 2026
Series AOct 1, 2024
SeedNov 9, 2023

Key People

Founding team and executive leadership

Brendan Cervin

Co Founder And Chief Technology Officer

Founding Team

Joshua Nuu-Steele

Co-Founder And Chief Revenue Officer (CRO)

Founding Team

James Donald

Co-founder And CEO

Founding Team

Ideally Investors

Notable investors and investment history

Market signals

Structured signals derived from secondary market and firmographic data.

  • Apr 21, 2026

    $10M round raised at $59M post-money valuation.

  • Feb 23, 2026

    Grew 21% QoQ, from 52 to 63 employees.

Ideally Filings

SEC and related filings with document metadata.

TypedDateAmount OfferedAmount SoldFillingPagesDownload
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation

Ideally Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Ideally's valuation, stock price, and market status.

Firmographic Details

HeadquartersAuckland
Employee Range63
Year Founded2023
Last FundingApr 21, 2026

Institutional Data Access

Join leading institutional investors using Caplight to access private market data, discover pricing, and execute secondary block trades.

Requires verified institutional or accredited status.







Disclaimer All investments involve risk, including the risk of loss of principal. You should carefully consider your investment objectives, risks, transaction costs and other expenses before deciding to invest in options, swaps or other investments.This does not constitute an offer by Caplight Technologies, Inc. to sell, or a solicitation of an offer to buy, any securities and may not be used or relied upon in connection with any offer or sale of securities. An offer or solicitation can be made only through the delivery of final offering document(s) and purchase agreement(s), and will be subject to the terms and conditions and risks delivered in such documents. Any securities offered are offered through Caplight Markets LLC, member FINRA/SIPC.