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Nift

Nift

Private
Boston, MassachusettsConsumer & Commercehttps://www.gonift.com/

Last Round

Debt

Apr 28, 2020

Total Funding Raised

$20.28M

Momentum

Top 50%

of companies Caplight tracks

Company Overview

Nift is a technology company that operates a performance marketing platform connecting commerce platforms, advertisers, and brands with new customers through a personalized gifting experience.

Sector

Consumer & Commerce

Verticals

Marketing, Customer Experience, Retail Technology, E-commerce

Business Model

B2B2C

Customer Profile

Marketplace Commission

AI Layer

Application

Keywords

customer acquisitionperformance marketingcustomer retentionuser acquisitionloyalty platformgrowth marketingB2B marketplacecross-promotionreward distributioncustomer discoveryCPPcost per personpersonalized rewardsB2B2Cgrowth hackingmartech

Historical Pricing

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Caplight Momentum Score

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Nift Comparables

Compare Nift with similar companies based on industry and business-model similarity.

Nift comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Disco
73%
SumUp
71%
Groupon
69%

Nift Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
DebtApr 28, 2020
Series AMar 30, 2018
SeedMay 12, 2016

Nift Investors

Notable investors and investment history

Nift investors
InvestorRounds
AccompliceSeries A, Seed
Spark CapitalSeries A, Seed
Foundry GroupSeries A
Silicon Valley BankDebt
ConvergeSeries A

Market signals

Structured signals derived from secondary market and firmographic data.

  • Jan 13, 2026

    Expanded into Australia and the APAC region with a new GM.

  • Jan 13, 2026

    John McNerney appointed as General Manager for the APAC region.

Nift Filings

SEC and related filings with document metadata.

Data table
TypedDateAmount OfferedAmount SoldFillingPagesDownload
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Nift Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Nift's valuation, stock price, and market status.

Firmographic Details

HeadquartersBoston, Massachusetts
Employee Range62
Year Founded2013
Last FundingApr 28, 2020

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