Habit Factory Co., Ltd.
PrivateLast Round
Series D
Oct 23, 2025
Est. Valuation
$104.6M
Total Funding Raised
$51.48M
Momentum
Top 50%
of companies Caplight tracks
Company Overview
Habit Factory Co., Ltd. is a fintech company that provides an AI-driven platform for insurance analysis, personalized recommendations, and mortgage services.
Sector
FinTech
Verticals
InsurTech, Real Estate Finance
Business Model
B2C
Customer Profile
Marketplace Commission, Freemium
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Habit Factory Co., Ltd. Comps
Public and private peers based on sector, stage, and business model.
| Company | Status | Est. Valuation | Rev Multiple |
|---|---|---|---|
| OpenAI | Private | $86.0B | ~40x |
| Cohere | Private | $5.0B | -- |
| Competitor 1 | Public | $XX.XB | XXx |
| Competitor 2 | Public | $XX.XB | XXx |
Habit Factory Co., Ltd. Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series D | Oct 23, 2025 | ||||
| Series C | Nov 28, 2023 | ||||
| Series B | Nov 16, 2021 | ||||
| Series A | Apr 13, 2020 | ||||
| Pre Seed | Jul 23, 2019 | ||||
Seed | Jun 30, 2017 |
Key People
Founding team and executive leadership
Habit Factory Co., Ltd. Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Z Venture Capital | Series D |
| Shinhan Venture Investment | Series D, Series C |
| Smilegate Investment | Series C, Series D |
| TransLink Capital | Series A, Pre Seed |
| KB Investment | Series D, Seed, Series B, Series C |
| Murex Partners | Series C |
| Korea Growth Investment Corporation | Series C |
Market signals
Structured signals derived from secondary market and firmographic data.
- Feb 23, 2026
Grew 17% QoQ, from 35 to 41 employees.
- Nov 8, 2025
Monthly visitors increased 135% MoM, reaching 6.5K.
Habit Factory Co., Ltd. Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Habit Factory Co., Ltd.'s valuation, stock price, and market status.