Happiest Baby
PrivateLast Round
Series C
Jun 28, 2021
Total Funding Raised
$89M
Company Overview
Happiest Baby is a baby care technology company that develops science-based products, including the SNOO smart sleeper bassinet, designed to enhance infant sleep and well-being.
Sector
Consumer & Commerce
Verticals
Consumer Electronics, D2C Brands, Home & Lifestyle, Subscription Commerce, Medical Devices
Business Model
B2C
Customer Profile
Hardware Sales, Hardware + Subscription, Subscription SaaS
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Happiest Baby Comparables
Compare Happiest Baby with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| UPPAbaby | 86% | |
| Cradlewise | 84% | |
| Helen of Troy Limited | 76% | |
Happiest Baby Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series C | Jun 28, 2021 | ||||
| Series B | Dec 11, 2018 |
Happiest Baby Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| GV | Series B |
| Lux Capital | Series A |
| Obvious Ventures | Series A |
| Greycroft | Series B |
| Felicis Ventures | Series A |
| Sallfort Privatbank AG | Series B |
Market signals
Structured signals derived from secondary market and firmographic data.
- Dec 11, 2018
$23M round led by Greycroft.
Happiest Baby Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Happiest Baby's valuation, stock price, and market status.