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HappyOrNot

HappyOrNot

Private
TampereEnterprise Softwarehttps://www.happy-or-not.com/en/

Last Round

Secondary

Jul 9, 2026

Total Funding Raised

$39.5M

Momentum

Top 25%

of companies Caplight tracks

Company Overview

HappyOrNot is a customer experience technology company that provides a feedback monitoring platform designed to transform customer insights into measurable KPIs for businesses in retail, transportation, and healthcare.

Sector

Enterprise Software

Verticals

Customer Experience, Business Intelligence, Retail Technology

Business Model

B2B

Customer Profile

Hardware + Subscription, Subscription SaaS

AI Layer

Application

Keywords

customer satisfaction surveyfeedback kiosksmiley terminalcustomer experience managementsmiley buttonreal-time sentiment analysisvoice of customerVOCemployee satisfaction surveydigital feedback toolpoint-of-experience feedbackcustomer feedback softwarecustomer sentiment trackingCX platformoperational analytics

Historical Pricing

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Caplight Momentum Score

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HappyOrNot Comparables

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HappyOrNot comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Ombea
88%
Avius
84%
Press'nXPress
80%

HappyOrNot Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
SecondaryJul 9, 2026
Growth EquitySep 19, 2019
Series AOct 12, 2017

Key People

Founding team and executive leadership

Elina Pahta-Erma

Chief Financial Officer

Executive Team

HappyOrNot Investors

Notable investors and investment history

HappyOrNot investors
InvestorRounds
AirTreeSeries A
NorthzoneGrowth Equity, Series A
VerdaneGrowth Equity, Secondary

Market signals

Structured signals derived from secondary market and firmographic data.

  • Jul 9, 2026

    Led by Verdane, a private equity firm.

  • Jul 28, 2025

    Announced the launch of a new Promo Screen for Smiley Touch terminals.

HappyOrNot Filings

SEC and related filings with document metadata.

Data table
TypedDateAmount OfferedAmount SoldFillingPagesDownload
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HappyOrNot Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about HappyOrNot's valuation, stock price, and market status.

Firmographic Details

HeadquartersTampere
Employee Range76
Year Founded2009
Last FundingJul 9, 2026

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