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Hootsuite

Hootsuite

Private
Vancouver, British ColumbiaEnterprise Softwarehttps://www.hootsuite.com/

Last Round

Debt

Mar 15, 2018

Est. Valuation

$1B

Total Funding Raised

$329.9M

Momentum

Top 25%

of companies Caplight tracks

Company Overview

Hootsuite is a business/productivity software company that provides a social media management platform for organizations to execute campaigns, manage profiles, schedule content, and analyze trends across multiple social networks from a single dashboard.

Sector

Enterprise Software

Verticals

Social Media, Marketing, Customer Experience, Business Intelligence, Digital Advertising

Business Model

B2B

Customer Profile

Subscription SaaS, Services & Consulting, Freemium

AI Layer

Application

Keywords

social media managementsocial media management softwaresocial media for businesssocial media schedulingsocial media dashboardsocial media analyticssocial listeningunified inboxemployee advocacysocial media ROIAI content generationmarketing automationsocial advertising managementsocial media for government

Historical Pricing

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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Hootsuite Comparables

Compare Hootsuite with similar companies based on industry and business-model similarity.

Hootsuite comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Agorapulse
89%
Sprout Social
88%
Later
82%

Hootsuite Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
DebtMar 15, 2018
Series DSep 25, 2014
Series BAug 1, 2013
Series AMay 1, 2012
SecondaryMar 29, 2012
Debt
Sep 16, 2011

Hootsuite Investors

Notable investors and investment history

Market signals

Structured signals derived from secondary market and firmographic data.

  • Apr 13, 2026

    Founder Ryan Holmes returns as interim chief executive officer.

  • Mar 8, 2026

    Added alseguros, an insurance company, as a customer.

Hootsuite Filings

SEC and related filings with document metadata.

Data table
TypedDateAmount OfferedAmount SoldFillingPagesDownload
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Hootsuite Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Hootsuite's valuation, stock price, and market status.

Firmographic Details

HeadquartersVancouver, British Columbia
Employee Range1,014
Year Founded2008
Last FundingMar 15, 2018

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