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Buoy

Buoy

Private
San Diego, CaliforniaConsumer & Commercehttps://justaddbuoy.com/

Last Round

Seed

May 2, 2023

Total Funding Raised

$2.5M

Momentum

Top 10%

of companies Caplight tracks

Company Overview

Buoy is a health foods and nutritional supplements company that manufactures unflavored, functional hydration drops designed to turn any beverage into a source of electrolytes, vitamins, and ionic trace minerals.

Sector

Consumer & Commerce

Verticals

D2C Brands, Subscription Commerce, Sports & Fitness, E-commerce

Business Model

B2C

Customer Profile

Subscription SaaS, Freemium

AI Layer

Non-AI

Keywords

electrolyte dropshydration supplementDTC wellnesssugar-free hydrationclean labeltrace mineralsfunctional wellnessliquid supplementssubscription boxelectrolyte waterbiohackingchronic illness support

Historical Pricing

Historical view of private secondary pricing and transaction trends.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

View Momentum History

Track how buyer interest and sentiment changes over time.

Buoy Comparables

Compare Buoy with similar companies based on industry and business-model similarity.

Buoy comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Six Sigma Laboratories
83%
BIOLYTE
79%
Waterboy
78%

Buoy Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
SeedMay 2, 2023
SeedApr 14, 2022

Key People

Founding team and executive leadership

Cole Puchi

Chief Operating Officer (COO), Co-Founder

Founding Team

Eddie Zelenak

Founder And CMO

Founding Team

Daniel Schindler

Chief Executive Officer

Executive Team

Buoy Investors

Notable investors and investment history

Market signals

Structured signals derived from secondary market and firmographic data.

  • Sep 15, 2026

    Grew 16% QoQ, from 25 to 29 employees.

  • Apr 14, 2022

    Completed a Seed funding round.

Buoy Filings

Explore SEC and related filing metadata, where available.

Buoy filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Frequently Asked Questions

Common questions about Buoy's valuation, stock price, and market status.

Is Buoy a public or private company?

Buoy is a private company.

What is the current stock price of Buoy?

Buoy is a private company, so its shares have no public market price. Caplight tracks Buoy's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is Buoy worth (valuation)?

Valuation information for Buoy is not publicly available.

Can I buy Buoy stock?

Buoy shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was Buoy's last funding round?

Buoy's most recent funding round was Seed on May 2, 2023.

Who are the main investors in Buoy?

Key investors in Buoy include New York Angels.

Will Buoy IPO soon?

No public IPO plans have been announced for Buoy.

How can I track Buoy secondary market activity?

Caplight tracks bids, offers, and trades in Buoy's shares on secondary markets.

Firmographic Details

HeadquartersSan Diego, California
Employee Range22
Year Founded2017
Last FundingMay 2, 2023

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