Magic Spoon
PrivateLast Round
Series B
Jun 13, 2022
Total Funding Raised
$122.67M
Momentum
Top 5%
of companies Caplight tracks
Company Overview
Magic Spoon is a food and beverage company that produces healthy breakfast cereals, granola, and cereal treats made with protein and natural sweeteners.
Sector
Consumer & Commerce
Verticals
D2C Brands, Subscription Commerce, E-commerce, Home & Lifestyle, Influencer Marketing
Business Model
B2C
Customer Profile
Subscription SaaS
AI Layer
Non-AI
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Magic Spoon Comparables
Compare Magic Spoon with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Catalina Crunch | 94% | |
| Three Wishes Cereal | 92% | |
| Legendary Foods | 85% | |
Magic Spoon Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series B | Jun 13, 2022 | ||||
| Series A | Nov 3, 2020 | ||||
| Convertible Debt | Jun 19, 2020 | ||||
| Seed | Sep 12, 2019 |
Key People
Founding team and executive leadership
Magic Spoon Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| XYZ Venture Capital | Series B |
| DGNL Ventures | Seed |
| Coefficient Capital | Series B |
| Constellation Capital | Series B |
| Collaborative Fund | Seed |
| Wild Ventures | Seed |
| TGZ Capital | Series B |
Market signals
Structured signals derived from secondary market and firmographic data.
- Apr 1, 2026
Launched Protein Treats and Protein Granola.
- Mar 17, 2026
Introduced new 'Protein Pastries' product line.
Magic Spoon Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Magic Spoon's valuation, stock price, and market status.