Measure Protocol
PrivateLast Round
Pre Seed
Apr 19, 2022
Total Funding Raised
$2.6M
Company Overview
Measure Protocol is a behavioral data company that provides an agentic intelligence platform and marketplace for person-based data, offering consumer behavioral insights to businesses.
Sector
AI, Data & Cloud Infrastructure
Verticals
Business Intelligence, Digital Advertising, Data Governance, Customer Experience
Business Model
B2B
Customer Profile
Data as a Service, Services & Consulting
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Measure Protocol Comparables
Compare Measure Protocol with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Powr of You | 86% | |
| CitizenMe | 81% | |
| MFour Data Research, Inc. | 78% | |
Measure Protocol Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Pre Seed | Apr 19, 2022 | ||||
| Seed | Jan 7, 2020 | ||||
| Angel | Jan 15, 2019 |
Key People
Founding team and executive leadership
Measure Protocol Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Blockchain Valley Ventures | Pre Seed, Seed |
| Delvinia | Angel |
| Blackfinch Ventures | Pre Seed |
| Italian Angels for Growth | Pre Seed |
Market signals
Structured signals derived from secondary market and firmographic data.
- Nov 30, 2025
Added BBC, a media and broadcasting company, as a customer.
- Nov 30, 2025
Added ITV, a media and broadcasting company, as a customer.
Measure Protocol Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Measure Protocol's valuation, stock price, and market status.