MERIT
PrivateLast Round
Series A
Sep 14, 2021
Total Funding Raised
$20M
Company Overview
MERIT is a personal products company that provides minimalist and clean makeup and skincare products.
Sector
Consumer & Commerce
Verticals
Fashion & Beauty, D2C Brands, E-commerce
Business Model
B2C
Customer Profile
Hardware Sales
AI Layer
Non-AI
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
MERIT Comparables
Compare MERIT with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Tower 28 Beauty | 89% | |
| Jones Road Beauty | 88% | |
| Milk Makeup | 86% | |
MERIT Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series A | Sep 14, 2021 |
Key People
Founding team and executive leadership
MERIT Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| MarcyPen Capital Partners | Series A |
| Marcy Venture Partners | Series A |
| L Catterton | Series A |
| Sonoma Brands Capital | Series A |
Market signals
Structured signals derived from secondary market and firmographic data.
- Mar 1, 2026
Products now available in Sephora stores nationwide.
- Apr 12, 2025
Launched Great Skin moisturiser and travel-sized products.
MERIT Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about MERIT's valuation, stock price, and market status.