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Monetate

Monetate

Private
Dallas, TexasEnterprise Softwarehttps://monetate.com/

Last Round

Series C

Feb 27, 2013

Total Funding Raised

$35.3M

Company Overview

Monetate is a business/productivity software company that provides a cloud-based personalization and experience optimization platform for businesses.

Sector

Enterprise Software

Verticals

E-commerce, Personalization, Customer Experience, Marketing, Retail Technology

Business Model

B2B

Customer Profile

Subscription SaaS, Services & Consulting

AI Layer

Application

Keywords

e-commerce personalizationpersonalization engineA/B testingconversion rate optimizationproduct recommendationsrecommendation engineAI personalizationdigital experience platformDXPserver-side testingmultivariate testingexperimentation platformaudience segmentationpersonalized searchmanaged services

Historical Pricing

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Caplight Momentum Score

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Monetate Comparables

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Monetate comparables — related companies by embedding similarity
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AB Tasty
84%
Kameleoon
83%
Nosto
83%

Monetate Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series CFeb 27, 2013
Series BAug 4, 2011
Series ADec 6, 2010

Key People

Founding team and executive leadership

Austin Rochford

Chief Technology Officer

Executive Team

Gopal Mehta

Chief Financial Officer

Executive Team

Jeff McBride

Chief Operating Officer

Executive Team

Monetate Investors

Notable investors and investment history

Monetate investors
InvestorRounds
FloodgateSeries B, Series A
First Round CapitalSeries B, Series A, Series C
OpenView Venture PartnersSeries B

Market signals

Structured signals derived from secondary market and firmographic data.

  • Feb 27, 2013

    Raised $15.2M in Series C funding.

  • Aug 4, 2011

    $15M round completed.

Recent news

Latest coverage and updates

  • acquiresJul 30, 2026

    Monetate acquired Simon Data, Inc. on Jul 30th '26.

Monetate Filings

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Monetate filings preview — column headings only; records require access
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Frequently Asked Questions

Common questions about Monetate's valuation, stock price, and market status.

Is Monetate a public or private company?

Monetate is a private company.

What is the current stock price of Monetate?

Monetate is a private company with no public stock price. Caplight tracks Monetate's secondary market activity and provides MarketPrice™ estimates to Caplight users.

How much is Monetate worth (valuation)?

Valuation information for Monetate is not publicly available.

Can I buy Monetate stock?

Monetate shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors. Visit https://www.caplight.com to learn more.

When was Monetate's last funding round?

Monetate's most recent funding round was Series C on February 27, 2013.

Who are the main investors in Monetate?

Key investors in Monetate include OpenView Venture Partners.

Will Monetate IPO soon?

No public IPO plans have been announced for Monetate.

How can I track Monetate secondary market activity?

Caplight tracks bids, offers, and trades for private companies. Visit https://www.caplight.com to monitor Monetate's secondary market activity and sign up for updates.

Firmographic Details

HeadquartersDallas, Texas
Employee Range91
Year Founded2008
Last FundingFeb 27, 2013

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