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Moon Juice

Moon Juice

Private
Los Angeles, CaliforniaConsumer & Commercehttps://moonjuice.com/

Last Round

Series C

Jan 31, 2022

Total Funding Raised

$7M

Company Overview

Moon Juice is a wellness company that produces and sells plant-sourced adaptogenic supplements, skincare, and food products.

Sector

Consumer & Commerce

Verticals

D2C Brands, Fashion & Beauty, Subscription Commerce, Sports & Fitness

Business Model

B2C

Customer Profile

Hardware Sales, Subscription SaaS

AI Layer

Application

Keywords

adaptogenswellness supplementsdirect-to-consumerDTCfunctional foodskincarestress managementsubscription boxconsumer packaged goodsCPGplant-based nutritionclean beautyholistic healthmagnesium supplementnootropics

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Caplight Momentum Score

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Moon Juice Comparables

Compare Moon Juice with similar companies based on industry and business-model similarity.

Moon Juice comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
The Nue Co.
84%
Plant People
84%
HUM Nutrition
83%

Moon Juice Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series CJan 31, 2022
Series AAug 2, 2017

Key People

Founding team and executive leadership

Federico Troiani

Chief Executive Officer

Executive Team

Jeff Henretig

Interim President CFO COO

Executive Team

Moon Juice Investors

Notable investors and investment history

Moon Juice investors
InvestorRounds
Able PartnersSeries C, Series A
DGNL VenturesSeries A
G9 VenturesSeries A
True Beauty VenturesSeries C

Market signals

Structured signals derived from secondary market and firmographic data.

  • Jul 8, 2025

    Added Shopify Inc. as a customer

  • Jan 31, 2022

    $7M round led by True Beauty Ventures

Moon Juice Filings

SEC and related filings with document metadata.

Data table
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Moon Juice Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Moon Juice's valuation, stock price, and market status.

Firmographic Details

HeadquartersLos Angeles, California
Employee Range73
Year Founded2011
Last FundingJan 31, 2022

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