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Motive

Motive

Private
Oklahoma City, OklahomaMobility, Transportation & Logisticshttps://motivehq.com

Last Round

VC Round

Jul 30, 2025

Est. Valuation

$2.85B

Total Funding Raised

$565M

Company Overview

Motive is a business/productivity software company that provides a website and digital retailing platform for automakers and car dealerships.

Sector

Mobility, Transportation & Logistics

Verticals

Fleet Management, Compliance, IoT Hardware, Supply Chain Tracking, Accounting & Expense

Business Model

B2B

Customer Profile

Hardware + Subscription, Subscription SaaS, Hardware Sales, Payment Processing Fee, Government Contracts, Services & Consulting

AI Layer

Application

Keywords

fleet managementKeepTruckinfleet telematicsAI dashcamvideo telematicsdriver safetyelectronic logging deviceELDasset trackingGPS trackingfleet cardspend managementoperations platformlogistics techIoT hardwareconstruction techfield service managementIFTA reporting

Historical Pricing

Historical view of private secondary pricing and transaction trends.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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Motive Comps

Public and private peers based on sector, stage, and business model.

CompanyStatusEst. ValuationRev Multiple
OpenAIPrivate$86.0B~40x
CoherePrivate$5.0B--
Competitor 1Public$XX.XBXXx
Competitor 2Public$XX.XBXXx

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Motive Funding Rounds

Historical fundraising activity

RoundDateAmount RaisedValuationInvestorsSources
VC RoundJul 30, 2025
Series FMay 25, 2022
Series EJun 17, 2021
Series DApr 23, 2019
Series CMar 20, 2018
Series B
May 18, 2017

Key People

Founding team and executive leadership

Jordan Robare

Chief Financial Officer

Executive Team

Matthew Adragna

Director Of Sales And Business Development, Chief Operating Officer

Executive Team

Motive Investors

Notable investors and investment history

InvestorRounds
AllianceBernsteinVC Round
Greenoaks Capital PartnersSeries E
GVSeries B, Series E, Series C, Series D, Series A
Scale Venture PartnersSeries E, Series C, Series D, Series B
Index VenturesSeries B, Series E, Series C, Series D, Series A
Kleiner PerkinsSeries F, VC Round
BlackRockSeries E

Market signals

Structured signals derived from secondary market and firmographic data.

  • Apr 9, 2026

    Added Voice Motor Sales as a customer

  • Apr 3, 2026

    Added Axis Auto Group as a customer

Motive Filings

SEC and related filings with document metadata.

TypedDateAmount OfferedAmount SoldFillingPagesDownload
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Motive Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Motive's valuation, stock price, and market status.

Firmographic Details

HeadquartersOklahoma City, Oklahoma
Employee Range47
Year Founded2020
Last FundingJul 30, 2025

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Disclaimer All investments involve risk, including the risk of loss of principal. You should carefully consider your investment objectives, risks, transaction costs and other expenses before deciding to invest in options, swaps or other investments.This does not constitute an offer by Caplight Technologies, Inc. to sell, or a solicitation of an offer to buy, any securities and may not be used or relied upon in connection with any offer or sale of securities. An offer or solicitation can be made only through the delivery of final offering document(s) and purchase agreement(s), and will be subject to the terms and conditions and risks delivered in such documents. Any securities offered are offered through Caplight Markets LLC, member FINRA/SIPC.