Novi
PrivateLast Round
Series B
Feb 4, 2022
Total Funding Raised
$51.8M
Momentum Score
25 /100
Company Overview
Novi is a digital marketplace company that connects brands, manufacturers, and suppliers to streamline product development and certification, enhancing visibility and facilitating faster product creation.
Sector
Enterprise Software
Verticals
Vertical SaaS, ESG Analytics, Compliance, Retail Technology, Data Governance
Business Model
B2B
Customer Profile
Subscription SaaS, Marketplace Commission, Data as a Service
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Novi Comps
Public and private peers based on sector, stage, and business model.
Novi Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series B | Feb 4, 2022 | ||||
| Series A | Sep 7, 2021 | ||||
| Seed | Mar 20, 2020 |
Novi Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Slow Ventures | Seed |
| Maveron | Seed |
| Greylock Partners | Series B, Series A |
| Cowboy Ventures | Seed |
| Marin Sonoma Impact Ventures | Series B |
| Khosla Ventures | Seed |
| Defy Partners Management | Seed, Series B, Series A |
Market signals
Structured signals derived from secondary market and firmographic data.
- Oct 1, 2025
Target, Sephora, and Bloomingdale's are among its clients.
- Oct 1, 2025
Target is among its key customers.
Novi Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Novi's valuation, stock price, and market status.