Novi
PrivateLast Round
Series B
Feb 4, 2022
Total Funding Raised
$51.8M
Company Overview
Novi is a technology company that provides an AI-driven product discoverability and data management platform for consumer packaged goods brands and retailers.
Sector
Enterprise Software
Verticals
Supply Chain, Compliance & Risk, Retail Technology, Fashion & Beauty
Business Model
B2B
Customer Profile
Subscription SaaS, Marketplace Commission
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Novi Comparables
Compare Novi with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| The Good Face Project | 85% | |
| UL Solutions | 71% | |
| NielsenIQ | 70% | |
Novi Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series B | Feb 4, 2022 | ||||
| Series A | Sep 7, 2021 | ||||
| Seed | Feb 27, 2020 |
Novi Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Slow Ventures | Seed |
| Maveron | Seed |
| Greylock Partners | Series B, Series A |
| Cowboy Ventures | Seed |
| Marin Sonoma Impact Ventures | Series B |
| Khosla Ventures | Seed |
| Defy Partners Management | Seed, Series B, Series A |
Market signals
Structured signals derived from secondary market and firmographic data.
- Aug 22, 2026
Monthly visitors grew 103% MoM, reaching 17.8K.
- Oct 1, 2025
Target, Sephora, and Bloomingdale's are among its clients.
Novi Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Novi's valuation, stock price, and market status.