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Pepper

Pepper

Private
New York City, New YorkEnterprise Softwarehttps://www.usepepper.com/

Last Round

Series C

Feb 20, 2026

Total Funding Raised

$104M

Momentum

Top 25%

of companies Caplight tracks

Company Overview

Pepper is a software company that provides an AI-powered eCommerce and revenue platform designed to modernize the food supply chain for independent food distributors.

Sector

Enterprise Software

Verticals

E-commerce, Vertical SaaS, Digital Advertising, Supply Chain

Business Model

B2B

Customer Profile

Subscription SaaS, Payment Processing Fee, Revenue Share

AI Layer

Application

Keywords

B2B e-commercefood distribution softwarevertical SaaSdigital ordering platformfoodservice technologypredictive orderingretail media networkembedded paymentssupply chain digitizationAI-first platformfood techorder automationwholesale e-commerceB2B marketplaceSaaS

Historical Pricing

Historical view of private secondary pricing and transaction trends.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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Track how buyer interest and sentiment changes over time.

Pepper Comparables

Compare Pepper with similar companies based on industry and business-model similarity.

Pepper comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Cut+Dry
83%
Fresho
83%
Choco
82%

Pepper Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series CFeb 20, 2026
Series BMay 16, 2024
Series ANov 30, 2021
SeedAug 1, 2019

Key People

Founding team and executive leadership

Bowie Cheung

Co-founder CEO

Founding Team

Pepper Investors

Notable investors and investment history

Pepper investors
InvestorRounds
Interplay VenturesSeries C
Founder CollectiveSeed
G20 VenturesSeed
ICONIQ CapitalSeries C
Greylock PartnersSeries A, Series B, Series C, Seed
ICONIQ GrowthSeries B
Kain CapitalSeed

Market signals

Structured signals derived from secondary market and firmographic data.

  • Apr 5, 2026

    Added Seattle Fish Company, a food & beverage distributor.

  • Apr 5, 2026

    Added Delco Foods, a food distribution SMB, as a customer.

Pepper Filings

SEC and related filings with document metadata.

Data table
TypedDateAmount OfferedAmount SoldFillingPagesDownload
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Pepper Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Pepper's valuation, stock price, and market status.

Firmographic Details

HeadquartersNew York City, New York
Employee Range232
Year Founded2019
Last FundingFeb 20, 2026

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