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Lucra

Lucra

Private
New York City, New YorkMedia, Entertainment & Gaminghttps://www.playlucra.com/

Last Round

Series B

Apr 22, 2026

Total Funding Raised

$31.6M

Momentum

Top 5%

of companies Caplight tracks

Company Overview

Lucra is a software company that provides a white-label software development kit (SDK) enabling brands to integrate gamified, real-money contests and social competitions into their consumer platforms.

Sector

Media, Entertainment & Gaming

Verticals

Wagering Platforms, Gaming, Digital Payments, Sports & Fitness

Business Model

B2B2C

Customer Profile

Subscription SaaS, Payment Processing Fee, Usage-Based SaaS

AI Layer

Non-AI

Keywords

peer-to-peer wageringgaming infrastructurewhite-label SDKreal-money gamingbetting APIiGamingB2B2C gamingsports gamificationbetting compliancepayment infrastructurefantasy sports platformwagering enginesoftware development kitSDKbetting tech

Historical Pricing

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Caplight Momentum Score

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Lucra Comps

Public and private peers based on sector, stage, and business model.

Lucra comps — public and private peers by sector, stage, and business model
CompanyStatusEst. ValuationRev Multiple
OpenAIPrivate$86.0B~40x
CoherePrivate$5.0B--
Competitor 1Public$XX.XBXXx
Competitor 2Public$XX.XBXXx

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Lucra Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series BApr 22, 2026
Series BJan 1, 2026
VC RoundDec 5, 2024
VC RoundDec 5, 2023
Series AMar 30, 2022
Seed
May 4, 2021

Key People

Founding team and executive leadership

Dylan Robbins

Founder And CEO

Founding Team

Michael Madding

Chief Operating Officer

Executive Team

Jordan Haburcak

Chief Strategy Officer (CSO)

Executive Team

Lucra Investors

Notable investors and investment history

Lucra investors
InvestorRounds
Simplex VenturesSeries B
The Raptor GroupSeries A, Seed
Toy VenturesSeed
7GCVC Round
Astralis CapitalSeries B
AMBSE VenturesVC Round
Western Technology InvestmentSeries B

Market signals

Structured signals derived from secondary market and firmographic data.

  • Apr 22, 2026

    $20M round raised.

  • Apr 9, 2026

    Partnered with Tap Ins at the Greenhouse for real-money tournaments.

Lucra Filings

SEC and related filings with document metadata.

Data table
TypedDateAmount OfferedAmount SoldFillingPagesDownload
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Lucra Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Lucra's valuation, stock price, and market status.

Firmographic Details

HeadquartersNew York City, New York
Employee Range40
Year Founded2019
Last FundingApr 22, 2026

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