Scentbird
PrivateLast Round
Series A
Extension
Nov 8, 2023
Est. Valuation
$93M
Total Funding Raised
$23.26M
Company Overview
Scentbird is a direct-to-consumer company that operates a subscription-based platform for fragrances. Founded in 2013, the company aims to revolutionize the way consumers discover and purchase perfumes and colognes. For a monthly fee, subscribers receive an 8ml vial, equivalent to a 30-day supply, of a designer or niche fragrance of their choice. The platform features over 600 scents, allowing users to explore a wide variety of options without committing to a full-sized bottle. Scentbird is a privately held, venture-backed company that has raised significant funding, including a Series A round. The company also owns several other beauty and lifestyle brands, including Deck of Scarlet, Confessions Of A Rebel, and Goodhabit. Scentbird primarily serves customers in the United States and has expanded into Canada.
Sector
Consumer & Commerce
Verticals
Subscription Commerce, E-commerce, D2C Brands, Fashion & Beauty
Business Model
B2C
Customer Profile
Subscription SaaS, Hardware Sales
AI Layer
Non-AI
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Scentbird Comps
Public and private peers based on sector, stage, and business model.
Scentbird Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series A Extension | Nov 8, 2023 | ||||
| Series A | May 17, 2018 | ||||
| Seed | Mar 30, 2016 | ||||
| Seed | Aug 10, 2015 | ||||
| Accelerator | Jun 2, 2014 |
Key People
Founding team and executive leadership
Scentbird Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Goodwater Capital | Series A |
| Rainfall Capital | Seed |
| 500 Global | Seed |
| Ludlow Ventures | Seed |
| TMT Investments | Seed |
| Y Combinator | Series A, Seed |
| Soma Capital | Series A |
Market signals
Structured signals derived from secondary market and firmographic data.
- Mar 5, 2026
Collaborating with Lionsgate on a John Wick-inspired fragrance.
- Oct 28, 2025
Onyx Storm Discovery Set inspired by Rebecca Yarros' fantasy universe.
Scentbird Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Scentbird's valuation, stock price, and market status.
