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Seatfrog

Seatfrog

Private
LondonMobility, Transportation & Logisticshttps://seatfrog.com/

Last Round

VC Round

Apr 25, 2023

Est. Valuation

$56.8M

Total Funding Raised

$10.23M

Momentum

Top 25%

of companies Caplight tracks

Company Overview

Seatfrog is a travel technology company that provides a mobile application for booking train tickets, changing journeys, and bidding on last-minute first-class seat upgrades.

Sector

Mobility, Transportation & Logistics

Verticals

Public Transit, Logistics Software

Business Model

B2B2C

Customer Profile

Marketplace Commission, Usage-Based SaaS

AI Layer

Application

Keywords

seat upgradesyield managementdynamic pricingrail travelsmart pricingancillary revenuetravel techdemand forecastinginventory managementB2B2C platformtravel marketplacerevenue management softwarerail ticketingAPI integrationtravel hacks

Historical Pricing

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Caplight Momentum Score

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Seatfrog Comparables

Compare Seatfrog with similar companies based on industry and business-model similarity.

Seatfrog comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Plusgrade
76%
SeatBoost
66%
Trainline
65%

Seatfrog Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
VC RoundApr 25, 2023
CrowdfundingMay 21, 2021
Series AJul 12, 2018
SeedMay 31, 2016

Key People

Founding team and executive leadership

Iain Griffin

CEO Founder

Founding Team

Dirk Stewart

CTO

Executive Team

Seatfrog Investors

Notable investors and investment history

Seatfrog investors
InvestorRounds
PembrokeVC Round
Praetura VenturesVC Round
HOWZAT PartnersSeries A, Seed
Pembroke VCTVC Round
Octopus VenturesVC Round, Series A

Market signals

Structured signals derived from secondary market and firmographic data.

  • Jan 1, 2026

    Seat upgrade service now available for over 870 destinations.

  • Jul 12, 2018

    $6M round led by Octopus Ventures

Seatfrog Filings

SEC and related filings with document metadata.

Data table
TypedDateAmount OfferedAmount SoldFillingPagesDownload
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Seatfrog Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Seatfrog's valuation, stock price, and market status.

Firmographic Details

HeadquartersLondon
Employee Range47
Year Founded2016
Last FundingApr 25, 2023

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