Skip to main content
Caplight Logo









Serena & Lily

Serena & Lily

Private
Sausalito, CaliforniaConsumer & Commercehttps://www.serenaandlily.com/

Last Round

Buyout/LBO

Apr 3, 2014

Total Funding Raised

$11M

Momentum

Top 25%

of companies Caplight tracks

Company Overview

Serena & Lily is a home decor and furniture company that provides a diverse range of products including bedding, rugs, lighting, and outdoor decor, allowing customers to personalize their living spaces according to their preferences.

Sector

Consumer & Commerce

Verticals

Home & Lifestyle, E-commerce, D2C Brands

Business Model

B2C

Customer Profile

Hardware Sales, Services & Consulting

AI Layer

Non-AI

Keywords

home furnishingscoastal decorDTC home brandinterior design servicesomnichannel retailluxury home decorhome stylingcoastal aestheticfurniture showroomhome goods salepromo codescurated home decorlifestyle brandhigh-end furniturehouse flipping decor

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Unlock Pricing Charts

Sign up to view complete historical pricing and secondary transactions.

Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

View Momentum History

Track how buyer interest and sentiment changes over time.

Serena & Lily Comparables

Compare Serena & Lily with similar companies based on industry and business-model similarity.

Serena & Lily comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Jenni Kayne
80%
Arhaus Inc
78%
QVC Group, Inc.
78%

Serena & Lily Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Buyout/LBOApr 3, 2014
DebtMar 27, 2013
Buyout/LBONov 11, 2011
Series AMay 18, 2010
SeedSep 1, 2009

Key People

Founding team and executive leadership

Phil Neri

CFO

Executive Team

Serena & Lily Investors

Notable investors and investment history

Serena & Lily investors
InvestorRounds
ORIX Growth CapitalDebt
Forerunner VenturesBuyout/LBO
ORIX CorporationDebt
Lead Edge CapitalBuyout/LBO
Growcore InvestmentsSeed
Battery VenturesSeed, Buyout/LBO, VC Round

Market signals

Structured signals derived from secondary market and firmographic data.

  • Jul 20, 2026

    Open roles increased to 524, representing 100% of headcount.

  • Jul 13, 2026

    Open roles increased to 123, 24% of headcount.

Serena & Lily Filings

SEC and related filings with document metadata.

Data table
TypedDateAmount OfferedAmount SoldFillingPagesDownload
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation

Serena & Lily Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Serena & Lily's valuation, stock price, and market status.

Firmographic Details

HeadquartersSausalito, California
Employee Range321
Year Founded2003
Last FundingApr 3, 2014

Institutional Data Access

Join leading institutional investors using Caplight to access private market data, discover pricing, and execute secondary block trades.

Requires verified institutional or accredited status.

See something wrong or outdated?