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Serenity Kids

Serenity Kids

Private
Austin, TexasConsumer & Commercehttps://myserenitykids.com/

Last Round

Debt

Feb 26, 2025

Total Funding Raised

$63.5M

Company Overview

Serenity Kids is a food products company that produces nutrient-dense, shelf-stable baby and toddler food, including purees and grain-free puffs made with organic vegetables and ethically sourced meats.

Sector

Consumer & Commerce

Verticals

D2C Brands, Home & Lifestyle, E-commerce, Subscription Commerce

Business Model

B2C

Customer Profile

Hardware Sales

AI Layer

Non-AI

Keywords

baby foodtoddler formulaorganic baby foodclean label foodnutrient-dense foodmeat-based baby foodgrain-free snacksA2 milkCPG brandclean labelbaby snackspremium baby foodD2C baby brandallergen-free foodhealthy toddler snacks

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Serenity Kids Comps

Public and private peers based on sector, stage, and business model.

Serenity Kids comps — public and private peers by sector, stage, and business model
CompanyStatusEst. ValuationRev Multiple
OpenAIPrivate$86.0B~40x
CoherePrivate$5.0B--
Competitor 1Public$XX.XBXXx
Competitor 2Public$XX.XBXXx

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Serenity Kids Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
DebtFeb 26, 2025
Series BMar 11, 2024
Series AJun 15, 2021
Convertible DebtDec 11, 2020
SeedJul 24, 2019

Key People

Founding team and executive leadership

Serenity Carr

Co-Founder And CEO

Founding Team

Stewart Frojen

Interim Chief Financial Officer

Executive Team

Serenity Kids Investors

Notable investors and investment history

Serenity Kids investors
InvestorRounds
Thrive Market VenturesSeed
Katie Wells (Wellness Mama)Series A, Seed
Stride ConsumerSeries B
CircleUp Growth PartnersSeries A
SG Credit PartnersDebt
Wild VenturesConvertible Debt, Series A, Seed
Wilder CapitalSeries A

Market signals

Structured signals derived from secondary market and firmographic data.

  • Sep 26, 2025

    Added Hope Dickson Leach as a customer

  • Jul 1, 2025

    Instacart referenced as an active media management channel.

Serenity Kids Filings

SEC and related filings with document metadata.

Data table
TypedDateAmount OfferedAmount SoldFillingPagesDownload
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Serenity Kids Filings

SEC and related filings with document metadata.

Frequently Asked Questions

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Firmographic Details

HeadquartersAustin, Texas
Employee Range75
Year Founded2016
Last FundingFeb 26, 2025

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