NEWCaplight raises a $16M Series A, led by BlackRock and Fin Capital →
Skip to main content
Caplight Logo









ShotTracker

ShotTracker

Private
Merriam, KansasAI, Data & Cloud Infrastructurehttps://shottracker.com/

Last Round

Series B

Mar 31, 2021

Total Funding Raised

$39.4M

Momentum

Top 50%

of companies Caplight tracks

Company Overview

ShotTracker is a sports technology company that provides a sensor-based platform for real-time basketball statistics, analytics, and performance insights for teams, coaches, and broadcasters.

Sector

AI, Data & Cloud Infrastructure

Verticals

Sports Analytics, Computer Vision, Sensors, Sports & Fitness, Data Visualization

Business Model

B2B

Customer Profile

Hardware + Subscription, Subscription SaaS

AI Layer

Application

Keywords

sports analyticsplayer trackingbasketball analyticsreal-time sports datasports techsensor-based trackingbroadcast integrationAI scoutingperformance analyticsdata visualizationwearable sports techsmart courtultra-widebandUWBfan engagement platform

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Unlock Pricing Charts

Sign up to view complete historical pricing and secondary transactions.

Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

View Momentum History

Track how buyer interest and sentiment changes over time.

ShotTracker Comparables

Compare ShotTracker with similar companies based on industry and business-model similarity.

ShotTracker comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Kinexon
81%
Sportable
76%
Catapult Sports Ltd
73%

ShotTracker Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series BMar 31, 2021
Series BJan 14, 2021
Series AMay 16, 2018
SeedOct 19, 2016

Key People

Founding team and executive leadership

LaDonna G.

Chief Operating Officer

Executive Team

ShotTracker Investors

Notable investors and investment history

ShotTracker investors
InvestorRounds
Service Provider CapitalSeed
Elysian Park VenturesSeed, Series A
KCRise FundSeries A
Hearst VenturesSeries B
Verizon VenturesSeries B
Elysian VenturesSeries A
GreycroftSeed, Series A

Market signals

Structured signals derived from secondary market and firmographic data.

  • Apr 3, 2026

    Launched an AI-Powered Transfer Portal Tool within its Scout platform.

  • Dec 20, 2025

    Added Highpointpanthers, a collegiate athletics organization, as a customer.

ShotTracker Filings

SEC and related filings with document metadata.

Data table
TypedDateAmount OfferedAmount SoldFillingPagesDownload
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation

ShotTracker Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about ShotTracker's valuation, stock price, and market status.

Firmographic Details

HeadquartersMerriam, Kansas
Employee Range59
Year Founded2013
Last FundingMar 31, 2021

Institutional Data Access

Join leading institutional investors using Caplight to access private market data, discover pricing, and execute secondary block trades.

Requires verified institutional or accredited status.