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smartocto

smartocto

Private
NijmegenMedia, Entertainment & Gaminghttps://smartocto.com/

Last Round

Seed

Mar 9, 2022

Est. Valuation

$10.44M

Total Funding Raised

$3.75M

Company Overview

smartocto is a media and information services company that provides a smart editorial analytics system designed to help newsrooms and online publishers optimize content performance through actionable data and insights.

Sector

Media, Entertainment & Gaming

Verticals

Digital Publishing, News & Media, Business Intelligence, Workflow Automation

Business Model

B2B

Customer Profile

Subscription SaaS, Services & Consulting

AI Layer

Application

Keywords

editorial analyticscontent performancenewsroom analyticsaudience engagementpredictive analyticseditorial intelligencecontent management systemCMSworkflow automationreal-time alertsdigital publishingAI agentmedia techpublisher toolsnewsroom tech

Historical Pricing

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Caplight Momentum Score

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smartocto Comparables

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smartocto comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
IO Technologies
87%
Chartbeat
86%
Marfeel
79%

smartocto Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
SeedMar 9, 2022
GrantMay 17, 2021
Corporate FundingMay 19, 2020
Series AJun 27, 2018
SeedApr 20, 2016
Pre Seed
Apr 1, 2014

Key People

Founding team and executive leadership

Erik Van Heeswijk

CEO

Executive Team

Chris Dikker

CFO

Executive Team

smartocto Investors

Notable investors and investment history

smartocto investors
InvestorRounds
V-VenturesCorporate Funding, Seed
HR CapitalSeed
STADIEMGrant
V VenturesCorporate Funding
North Base MediaCorporate Funding, Seed
NEVEQCorporate Funding, Seed
South Central VenturesCorporate Funding, Seed, Series A

Market signals

Structured signals derived from secondary market and firmographic data.

  • Mar 9, 2022

    Raised Seed round with participation from Eleven, HR Capital, NEVEQ, North Base Media, and South Central Ventures.

smartocto Filings

SEC and related filings with document metadata.

Data table
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smartocto Filings

SEC and related filings with document metadata.

Frequently Asked Questions

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Firmographic Details

HeadquartersNijmegen
Employee Range35
Year Founded2015
Last FundingMar 9, 2022

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