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Standard

Standard

Private
San Francisco, CaliforniaEnterprise Softwarehttps://www.standard.ai

Last Round

Series C

Feb 17, 2021

Est. Valuation

$1B

Total Funding Raised

$235.62M

Momentum

Top 25%

of companies Caplight tracks

Company Overview

Standard AI (fka Standard Cognition) is a retail technology company that offers autonomous checkout solutions to enhance operational efficiency for physical retailers.

Sector

Enterprise Software

Verticals

Retail Technology, Computer Vision, Business Intelligence

Business Model

B2B

Customer Profile

Subscription SaaS, Data as a Service, Services & Consulting, Hardware + Subscription

AI Layer

Application

Keywords

in-store intelligenceretail analyticsshopper analyticscomputer vision platformjust walk out technologyautonomous checkoutfrictionless retailcheckout-free storesretail AIshopper journey analysisCPG analyticsDaaSdata as a servicecamera retrofitprivacy-preserving analyticssmart store technologygrab and go shopping

Price History

Caplight MarketPrice™ estimate for Standard, published with a 90-day delay.

Delayed data

Caplight MarketPrice™

$15.28

per share, as of April 2026

+6.1%

2-year change

The most recent months of MarketPrice™ are available to Caplight clients.

Caplight MarketPrice™ is an estimate of private secondary market pricing, shown here on a delayed basis for illustrative purposes only. It may be incomplete, is subject to change, and may not be relied upon for any purpose or considered investment advice.

Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

View Momentum History

Track how buyer interest and sentiment changes over time.

Standard Comparables

Compare Standard with similar companies based on industry and business-model similarity.

Standard comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Trigo
88%
AiFi
85%
Zippin
84%

Standard Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series CFeb 17, 2021
Series BJul 25, 2019
Series ANov 15, 2018
SeedJul 17, 2018
SeedOct 10, 2017
Accelerator
Aug 21, 2017

Key People

Founding team and executive leadership

David Woollard

Chief Technology Officer

Executive Team

Standard Investors

Notable investors and investment history

Standard investors
InvestorRounds
SoftBank Investment AdvisersSeries C
S&InvestSeries B
Fort Ross VenturesSeries C
Transpose Platform ManagementSeries C
EQT VenturesSeries C, Series B
Right Side Capital ManagementSeries A
Locus VenturesSeed

Market signals

Structured signals derived from secondary market and firmographic data.

  • Jan 12, 2026

    George Shaw joins as SVP of AI Strategy following acquisition.

  • Jan 9, 2026

    Acquired Pathr.ai to boost spatial intelligence in retail.

Standard Filings

SEC and related filings with document metadata.

Data table
TypedDateAmount OfferedAmount SoldFillingPagesDownload
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Standard Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Standard's valuation, stock price, and market status.

Firmographic Details

HeadquartersSan Francisco, California
Employee Range96
Year Founded2017
Last FundingFeb 17, 2021

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