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Strava

Strava

Private
San Francisco, CaliforniaConsumer & Commercehttps://strava.com

Last Round

IPO

Feb 2, 2026

Est. Valuation

$2.2B

Total Funding Raised

$151.9M

Momentum

Top 5%

of companies Caplight tracks

Company Overview

Strava is a fitness technology company that provides a social network and mobile application for athletes to record, analyze, and share their physical activities.

Sector

Consumer & Commerce

Verticals

Sports & Fitness, Social Media, Subscription Commerce, Sports Analytics

Business Model

B2C

Customer Profile

Subscription SaaS, Freemium, Data as a Service

AI Layer

Application

Keywords

fitness trackingsocial fitness networkfitness trackerfitness social mediarunning appcycling appworkout appGPS trackingperformance analyticsroute planningfitness datamobility dataurban planning dataactivity loggingathlete intelligencestrava spoofing

Historical Pricing

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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Strava Comparables

Compare Strava with similar companies based on industry and business-model similarity.

Strava comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
AllTrails
80%
Bending Spoons
79%
Under Armour
77%

Strava Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
IPOFeb 2, 2026
Early FundingMay 22, 2025
Series FNov 16, 2020
Series EFeb 16, 2017
Series DOct 29, 2014
Series C
Mar 1, 2013

Key People

Founding team and executive leadership

Erol Kutay

Chief Technology Officer

Executive Team

Rob Terrell

Chief Technology Officer

Executive Team

Matt Anderson

CFO

Executive Team

Strava Investors

Notable investors and investment history

Strava investors
InvestorRounds
Go4it Capital PartnersSeries E, Series F, Early Funding
Jackson Square VenturesEarly Funding, Series F, Series E, Series D, Series C
TCVEarly Funding, Series F
Maai Ltd.Series F, Early Funding
Madrone Capital PartnersSeries F, Series E, Series D, Series B
Dragoneer Investment GroupSeries F
TCVEarly Funding, Series F

Market signals

Structured signals derived from secondary market and firmographic data.

  • Jul 25, 2026

    Monthly visitors grew 99% MoM.

  • Jul 9, 2026

    Added Training Plan as a customer

Recent news

Latest coverage and updates

  • launchesOct 26, 2026

    Strava, Inc. adds route planning features covering route discovery, mapping, and offline tools to its app on Oct 26th '26.

  • hiresOct 26, 2026

    Strava, Inc. hires Louisa Wee as chief marketing officer in 2025, following her subscription-marketing work at Netflix, Pluto TV, and FabFitFun.

  • hiresOct 25, 2026

    Strava, Inc. hires Michael Martin as CEO; he has an impressive career at YouTube, Nike, and NBCUniversal.

  • launchesOct 23, 2026

    Strava, Inc. launches two offline features on Oct 23rd '26: saved routes appear on the home screen for navigation, and workout data continues recording and syncs when signal returns.

  • launchesOct 15, 2026

    Strava, Inc. is launching native, coach-led strength workouts with guided exercise animations and live set-and-rep tracking that syncs to athletes’ Workout Logs, rolling out to subscribers over the coming weeks with a sample workout available to free users.

Strava Filings

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Strava filings preview — column headings only; records require access
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Frequently Asked Questions

Common questions about Strava's valuation, stock price, and market status.

Is Strava a public or private company?

Strava is a private company.

What is the current stock price of Strava?

Strava is a private company, so its shares have no public market price. Caplight tracks Strava's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is Strava worth (valuation)?

Strava's valuation is estimated at $2.2B based on funding round data.

Can I buy Strava stock?

Strava shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was Strava's last funding round?

Strava's most recent funding round was IPO on February 2, 2026.

Who are the main investors in Strava?

Key investors in Strava include Go4it Capital Partners, Jackson Square Ventures, TCV, Madrone Capital Partners, TCV.

Will Strava IPO soon?

No public IPO plans have been announced for Strava.

How can I track Strava secondary market activity?

Caplight tracks bids, offers, and trades in Strava's shares on secondary markets.

Firmographic Details

HeadquartersSan Francisco, California
Employee Range529
Year Founded2009
Last FundingFeb 2, 2026

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