Stur
PrivateLast Round
M&A
Jun 2, 2025
Company Overview
Stur is a food and beverage company that produces natural, sugar-free liquid and powder water enhancers made with real fruit and stevia extracts.
Sector
Consumer & Commerce
Verticals
D2C Brands, E-commerce, Home & Lifestyle, Subscription Commerce
Business Model
B2C
Customer Profile
Hardware Sales
AI Layer
Non-AI
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Stur Comparables
Compare Stur with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| H2wOw | 86% | |
| True Citrus | 82% | |
| Wisdom Natural Brands | 81% | |
Stur Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| M&A | Jun 2, 2025 | ||||
| Private Equity | Jun 28, 2023 | ||||
| VC Round | Mar 4, 2019 | ||||
| VC Round | Oct 16, 2017 | ||||
| Private Equity | Nov 17, 2016 |
Stur Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| JAB Holding Company | VC Round |
Market signals
Structured signals derived from secondary market and firmographic data.
- Jun 2, 2025
$98M round led by Keurig Dr Pepper Inc.
- Jun 28, 2023
Raised a private equity round with investment from Kat Stickler.
Stur Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Stur's valuation, stock price, and market status.