SuperOrdinary
PrivateLast Round
Series B
Oct 5, 2023
Est. Valuation
$800M
Total Funding Raised
$58M
Company Overview
SuperOrdinary is a global growth partner and brand accelerator that connects brands, creators, and consumers. Founded in 2017 by Julian Reis, the company specializes in facilitating sustainable global expansion for lifestyle, beauty, and wellness brands. It offers a suite of services including social commerce solutions for platforms like TikTok Shop, Amazon marketplace management, brand protection, and international market entry, with a particular expertise in the Chinese market. SuperOrdinary leverages a network of over 400,000 creators and end-to-end live streaming services to build brands and generate global demand. The company has raised significant capital, including a $58 million Series B round in October 2023, which brought its valuation to over $800 million. It has also made strategic acquisitions, such as the creator monetization platform Fanfix.
Sector
Consumer & Commerce
Verticals
E-commerce, Social Commerce, Creator Economy, Influencer Marketing
Business Model
B2B
Customer Profile
Marketplace Commission, Revenue Share, Services & Consulting
AI Layer
Non-AI
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
SuperOrdinary Comps
Public and private peers based on sector, stage, and business model.
SuperOrdinary Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series B | Oct 5, 2023 |
SuperOrdinary Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Demira Gate Investments | Series B |
| Upper90 Capital Management | Series B |
| Alliance Consumer Growth | Series B |
| Manzanita Capital | Series B |
Market signals
Structured signals derived from secondary market and firmographic data.
- Mar 10, 2026
Peter Thomas Roth named as a brand client.
- Mar 10, 2026
Glow Recipe named as a client in job posting.
SuperOrdinary Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about SuperOrdinary's valuation, stock price, and market status.