ToneTag
PrivateLast Round
Series B
Extension
Feb 1, 2025
Est. Valuation
$44.4M
Total Funding Raised
$89M
Company Overview
ToneTag, legally known as Naffa Innovations Private Limited, is a technology company founded in 2013 that specializes in sound-based communication. The company provides a software and hardware platform that uses encrypted sound waves to enable offline, proximity-based contactless payments and data transfer between devices. Its technology is designed to work on any mobile device, including feature phones, without requiring an internet connection at the time of the transaction. ToneTag offers its solutions as a B2B SaaS product to banks, fintech companies, and merchants, aiming to enhance financial inclusion and digitize payment experiences across various sectors like retail, food and beverage, and banking.
Sector
FinTech
Verticals
Digital Payments, Retail Technology, Point-of-Sale
Business Model
B2B2C
Customer Profile
Services & Consulting, Payment Processing Fee, Hardware Sales, Subscription SaaS
AI Layer
Non-AI
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
ToneTag Comps
Public and private peers based on sector, stage, and business model.
ToneTag Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series B Extension | Feb 1, 2025 | ||||
| Series B | May 30, 2018 | ||||
| Seed | Aug 10, 2015 |
ToneTag Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Elevate Innovation Partners | Series B, Series B Extension |
| ValueQuest SCALE Fund | Series B Extension |
| Amazon | Series B |
| 3one4 Capital | Series B |
| Elevate Capital | Series B Extension |
| Iron Pillar | Series B Extension |
Market signals
Structured signals derived from secondary market and firmographic data.
- Dec 8, 2025
Launched voice-based UPI platform with NSDL Payment Bank and NPCI.
- Dec 8, 2025
VoiceSe, a voice-based UPI platform, has been launched in partnership with NSDL Payment Bank and NPCI.
ToneTag Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about ToneTag's valuation, stock price, and market status.
