Trackingplan
PrivateLast Round
Accelerator
Mar 30, 2022
Est. Valuation
$1.79M
Total Funding Raised
$1M
Momentum
Top 50%
of companies Caplight tracks
Company Overview
Trackingplan is a business software company that provides a fully automated digital analytics quality assurance and observability platform to help businesses monitor and validate their data tracking.
Sector
AI, Data & Cloud Infrastructure
Verticals
Data Governance, Business Intelligence, Data Integration
Business Model
B2B
Customer Profile
Subscription SaaS, Freemium
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Trackingplan Comparables
Compare Trackingplan with similar companies based on industry and business-model similarity.
Trackingplan Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Accelerator | Mar 30, 2022 | ||||
| Seed | Jan 1, 2022 | ||||
| Pre Seed | Sep 10, 2021 |
Key People
Founding team and executive leadership
Trackingplan Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Ascend Venture Capital | Accelerator |
| Nauta Capital | Pre Seed |
| Y Combinator | Accelerator, Seed |
| K Fund | Pre Seed, Accelerator |
| Nauta Capital | Pre Seed, Accelerator |
| Rebel Fund | Accelerator |
Market signals
Structured signals derived from secondary market and firmographic data.
- Mar 8, 2026
Added Musselburgh Festival as a customer.
- Jan 10, 2026
Added Havas Media Group as a customer.
Trackingplan Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Trackingplan's valuation, stock price, and market status.