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Underknown

Underknown

Private
TorontoMedia, Entertainment & Gaminghttps://underknown.com/

Last Round

Early Funding

Nov 19, 2019

Total Funding Raised

$1.88M

Company Overview

Underknown is a digital media company that produces captivating video series on science and humanities topics for distribution on social media platforms.

Sector

Media, Entertainment & Gaming

Verticals

Content Creation, Digital Publishing, Digital Advertising, AI Training Infrastructure, Creator Economy

Business Model

B2C

Customer Profile

Revenue Share, Data as a Service, Services & Consulting

AI Layer

Infrastructure

Keywords

educational contentshort-form videoedutainmentcontent licensingmulti-channel networkMCNexplainer videoAI training datavideo training datacreator economyfactual videoFAST channelweb seriesscience contentdigital publishing

Historical Pricing

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Caplight Momentum Score

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Underknown Comps

Public and private peers based on sector, stage, and business model.

Underknown comps — public and private peers by sector, stage, and business model
CompanyStatusEst. ValuationRev Multiple
OpenAIPrivate$86.0B~40x
CoherePrivate$5.0B--
Competitor 1Public$XX.XBXXx
Competitor 2Public$XX.XBXXx

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Underknown Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Early FundingNov 19, 2019

Key People

Founding team and executive leadership

Steve Hulford

Co-Founder & CEO

Founding Team

Underknown Investors

Notable investors and investment history

Underknown investors
InvestorRounds
Innovation Grade VenturesEarly Funding
The Supporters FundEarly Funding
NorthSpring Capital PartnersEarly Funding
Ontario CreatesEarly Funding

Market signals

Structured signals derived from secondary market and firmographic data.

  • May 1, 2025

    Monthly visitors grew 137% MoM, reaching 93.9K.

  • Dec 15, 2024

    Monthly visitors increased 16394% MoM to 38.1K.

Underknown Filings

SEC and related filings with document metadata.

Data table
TypedDateAmount OfferedAmount SoldFillingPagesDownload
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Underknown Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Underknown's valuation, stock price, and market status.

Firmographic Details

HeadquartersToronto
Employee Range85
Year Founded2016
Last FundingNov 19, 2019

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