Skip to main content
Caplight Logo









Tada

Tada

Private
IndonesiaConsumer & Commercehttps://www.usetada.com/en/

Last Round

Strategic

Sep 16, 2021

Total Funding Raised

$3M

Momentum

Top 50%

of companies Caplight tracks

Company Overview

Tada is a SaaS company that provides a B2B2C loyalty and rewards platform that enables businesses to improve channel partner, customer, and employee retention.

Sector

Consumer & Commerce

Verticals

Customer Experience, Retail Technology, Marketing, HR

Business Model

B2B2C

Customer Profile

Subscription SaaS, Usage-Based SaaS, Services & Consulting

AI Layer

Application

Keywords

loyalty platformrewards platformcustomer retentionwhite-label loyaltyreferral systememployee recognitionchannel partner incentivesreward marketplacecustomer engagementloyalty softwareB2B2C SaaScustomer loyalty programgamificationreceipt OCRmartech

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Unlock Pricing Charts

Sign up to view complete historical pricing and secondary transactions.

Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

View Momentum History

Track how buyer interest and sentiment changes over time.

Tada Comparables

Compare Tada with similar companies based on industry and business-model similarity.

Tada comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Stamps
83%
Buzzebees
83%
Member.id
81%

Tada Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
StrategicSep 16, 2021
Series B ExtensionApr 28, 2021
Corporate FundingJun 19, 2020
Series BJun 6, 2018
Series AJan 15, 2015

Key People

Founding team and executive leadership

Giovanni .

CEO Office

Executive Team

Yoedi Kurniawan

Chief Technology Officer

Executive Team

Tada Investors

Notable investors and investment history

Tada investors
InvestorRounds
Gunung Sewu GroupSeries B
Lippo Digital VenturesSeries A
Venturra CapitalSeries B
MDI VenturesSeries B Extension
Sovereign's CapitalSeries B Extension, Series B, Series A
SMDVSeries B, Series A
Finch CapitalSeries B Extension, Series B

Market signals

Structured signals derived from secondary market and firmographic data.

  • Jan 1, 2026

    Assisted over 400 local and international brands.

  • May 22, 2025

    Loyalty Summit 2025 held on May 22, 2025, in Jakarta.

Tada Filings

SEC and related filings with document metadata.

Data table
TypedDateAmount OfferedAmount SoldFillingPagesDownload
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation
Sign Up to view
Mock Valuation

Tada Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Tada's valuation, stock price, and market status.

Firmographic Details

HeadquartersIndonesia
Employee Range358
Year Founded2012
Last FundingSep 16, 2021

Institutional Data Access

Join leading institutional investors using Caplight to access private market data, discover pricing, and execute secondary block trades.

Requires verified institutional or accredited status.

See something wrong or outdated?