VIEVE

Private

StrathavenConsumer & Commercehttps://www.vievebeauty.com/

Last Round

Private Equity

Dec 22, 2023

Est. Valuation

$25.5M

Total Funding Raised

$23.82M

Company Overview

VIEVE is a cosmetics company that offers a range of high-performance, cruelty-free makeup and skincare products for the eyes, face, and lips.

Sector

Consumer & Commerce

Verticals

Fashion & Beauty, D2C Brands, E-commerce, Influencer Marketing

Business Model

B2C

Customer Profile

Hardware Sales

AI Layer

Non-AI

Keywords

cosmeticsmakeupbeauty branddirect-to-consumerD2Cmakeup brushese-commerceinfluencer beautyprofessional-grade makeupcomplexion productsindie beautybeauty toolslipstickeyeshadow

Historical Pricing

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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VIEVE Comps

Public and private peers based on sector, stage, and business model.

VIEVE comps — public and private peers by sector, stage, and business model
Company	Status	Est. Valuation	Rev Multiple
OpenAI	Private	$86.0B	~40x
Cohere	Private	$5.0B	--
Competitor 1	Public	$XX.XB	XXx
Competitor 2	Public	$XX.XB	XXx

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VIEVE Funding Rounds

Historical fundraising activity

Data table
Round	Date	Amount Raised	Valuation	Investors	Sources
Private Equity	Dec 22, 2023
Series A	Nov 2, 2022
Series A	Oct 1, 2022

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Key People

Founding team and executive leadership

Jamie Genevieve

Founder Chief Creative Officer

Founding Team

Emma Dawson

CEO At VIEVE, Chief Executive Officer

Executive Team

VIEVE Investors

Notable investors and investment history

VIEVE investors
Investor	Rounds
Venrex	Series A
Piper	Private Equity
Active Partners	Private Equity, Series A
Samos Investments	Series A
Venrex Investment Management	Private Equity, Series A, Seed
Pembroke VCT	Private Equity, Series A

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Market signals

Structured signals derived from secondary market and firmographic data.

Aug 1, 2025
Plans for a Glasgow pop-up store operating August-December 2025.
Jul 5, 2025
Launched the Super Skin Nova Moisture Rich Primer.

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VIEVE Filings

SEC and related filings with document metadata.

Data table
Typed	Date	Amount Offered	Amount Sold	Filling	Pages	Download
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VIEVE Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about VIEVE's valuation, stock price, and market status.

Firmographic Details

HeadquartersStrathaven

Employee Range48

Year Founded2019

Last FundingDec 22, 2023

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