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Virtue Labs

Virtue Labs

Private
Raleigh, North CarolinaConsumer & Commercehttps://www.virtuelabs.com/

Last Round

VC Round

Sep 11, 2023

Total Funding Raised

$93.4M

Momentum

Top 50%

of companies Caplight tracks

Company Overview

Virtue Labs is a biotechnology and haircare company that develops and sells hair care products based on a patented, bio-identical human protein called Alpha Keratin 60ku®.

Sector

Consumer & Commerce

Verticals

Fashion & Beauty, D2C Brands, Subscription Commerce

Business Model

B2C

Customer Profile

Services & Consulting, Subscription SaaS

AI Layer

Non-AI

Keywords

premium haircarehair repairAlpha Keratin 60kuluxury hair productshair healthprestige beautyhair repair treatmentprofessional salon productssalon haircaresalon-grade hair productshair sciencebiotech haircareDTC haircarescalp careclean beauty

Historical Pricing

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Caplight Momentum Score

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Virtue Labs Comparables

Compare Virtue Labs with similar companies based on industry and business-model similarity.

Virtue Labs comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Olaplex Holdings, Inc.
84%
JVN Hair
82%
Epres
82%

Virtue Labs Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
VC RoundSep 11, 2023
Growth EquityMay 22, 2023
VC RoundApr 29, 2022
Series CDec 1, 2020
Series BAug 30, 2018
Series A
May 31, 2018

Key People

Founding team and executive leadership

Jose Luis Palacios

Board Member, Chief Executive Officer

Executive Team

Ishan Shah

Chief Technology Officer

Executive Team

Virtue Labs Investors

Notable investors and investment history

Virtue Labs investors
InvestorRounds
Piedmont Capital PartnersSeed
ClearasilGrowth Equity

Market signals

Structured signals derived from secondary market and firmographic data.

  • Apr 1, 2026

    Messi Fragrances to launch exclusively at Ulta Beauty stores in May 2026.

  • Apr 1, 2026

    Added haircare brand to over 230 additional Ulta Beauty stores.

Virtue Labs Filings

SEC and related filings with document metadata.

Data table
TypedDateAmount OfferedAmount SoldFillingPagesDownload
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Virtue Labs Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Virtue Labs's valuation, stock price, and market status.

Firmographic Details

HeadquartersRaleigh, North Carolina
Employee Range57
Year Founded2014
Last FundingSep 11, 2023

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